Danny Iny
Danny Iny (@DannyIny), a.k.a. the “Freddy Krueger of Blogging”, is the proud founder of Firepole Marketing. He’s also the author of the Amazon best-selling book Engagement from Scratch!, the Naked Marketing Manifesto, and the Audience Business Masterclass. In addition to all of the above, Danny is a super-friendly guy who makes a point of responding to emails and messages within 24 hours—so follow him on Twitter @DannyIny, Google+, or just send him an email and say hello!
Latest
Is Your Business Too Professional? Part 2
Last week we talked about ways to make your marketing more interesting by being less “professional.” Here are three actions you can take to be a little less professional, and a little more interesting and appealing to your customers.
Is Your Business Too Professional? Part 1
The benefits of professionalism are well known: increased perception of respectability, authority, trust, and dependability. But is there a downside to professionalism? Is it possible to be too professional?
A Cloud-Based Expansion to the Memory Storage of Your Brain
If you don’t know what Evernote is, the core idea is a cloud-based Note system. Think like sticky notes, but digital and they can be accessed from almost any device that has an internet connection.
Your Elevator Pitch is Costing You Clients: Here’s How to Fix It
Defining what you do is way more difficult than doing what you do. Delivering the value to your client is easy—but being able to describe to a complete stranger what you do and how you do it, so that they are sufficiently impressed to want to hire you?
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