Posts Tagged ‘Social Media’
Who Said Social Media Marketing Was Free?
Whoever said that social media (SM) marketing was free is living in La-La Land. Even if your business has “free” SM accounts, content doesn’t appear by osmosis. It takes real, live people to create it, post it, and engage with it.
Read More 3 Facebook Alternatives for Online Marketers
With over 1.3 million active monthly users, it’s safe to say that Facebook is the king of social media, and as such, has become a vital tool in the online marketer’s arsenal. Social media channels are great for helping brands expand their reach, connect with fans, and generate traffic to their websites.
Read More 5 Types of Visual Content That Connect
It’s true that a picture is worth a thousand words, but when you’re marketing online, it’s also true that your pictures are competing with thousands of others.
Read More Utilizing the Power of Google+: Google’s Favorite Social Network
Google+ has experienced slow but steady growth ever since it was founded. Even though the social network does not have user figures that are on par with Facebook and Twitter, that doesn’t mean that brands can’t get a lot out of Google+ when it comes to their marketing strategy.
Read More How to Choose Between Online and Offline Marketing Techniques for Your Business
Most, if not all, businesses can benefit from some blend of offline and online marketing techniques, but choosing which to focus on can be tricky. The bottom line is simple: try to determine what type of consumers you wish to connect with, and understand what will work best for them.
Read More Know Your Social Media Fundamentals
Are you trying to ring in customers and drive traffic to your social media locations this spring and summer? While running a brick-and-mortar store, the summer can be full of opportunities and sometimes, a new lead or sale is just a social media post away. But how can business owners like you leverage your company over Facebook and Twitter?
Read More 3 Ways to Grow Your Business with LinkedIn
Let me ask you a question: Do you ever feel like everyone in your industry is doing the same thing? Everyone’s newsletters look the same. Everyone’s websites are starting to look the same. Same. Same. Same.
Read More Social Media Marketing vs. Social Marketing: They’re Not the Same!
If you believe that ‘social media marketing’ is the same thing as ‘social marketing,’ you’d be incorrect. Did you know that social marketing has existed since the early 1970s—long before the advent of the Internet?
Read More Should You Forget Facebook?
The success of personal Facebook profiles opened up the idea of Facebook for brands. So Facebook “pages” were launched! It was the start of Facebook becoming serious about monetizing its business.
Read More Don’t Ignore Email Marketing!
The popularity of social media, content and SEO for marketing has led to a strong belief that emails as a marketing tool are dying. But nothing could be further from the truth.
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