Who Said Social Media Marketing Was Free?

Whoever said that social media (SM) marketing was free is living in La-La Land. Even if your business has “free” SM accounts, content doesn’t appear by osmosis. It takes real, live people to create it, post it, and engage with it.
Read More

3 Facebook Alternatives for Online Marketers

With over 1.3 million active monthly users, it’s safe to say that Facebook is the king of social media, and as such, has become a vital tool in the online marketer’s arsenal. Social media channels are great for helping brands expand their reach, connect with fans, and generate traffic to their websites.
Read More

Know Your Social Media Fundamentals

Are you trying to ring in customers and drive traffic to your social media locations this spring and summer? While running a brick-and-mortar store, the summer can be full of opportunities and sometimes, a new lead or sale is just a social media post away. But how can business owners like you leverage your company over Facebook and Twitter?
Read More

Should You Forget Facebook?

The success of personal Facebook profiles opened up the idea of Facebook for brands. So Facebook “pages” were launched! It was the start of Facebook becoming serious about monetizing its business.
Read More