SMS Surveys Are No Small Business

Are you making good use of SMS surveys in your business? SMS surveys are an effective way to increase customer satisfaction by learning more about your customer base.

Customer Zombies

A recent study from Colloquy found that more than 50% of customers who initiate a loyalty program failed to return. Customers become zombies when they lose interest in the company, product or service.

How the Right Customer Service Can Boost Your Customer Following

While working to entice new customers is important, it is far less expensive to retain current ones. Great customer service is a sure-fire way to earn customer referrals, which will in turn go the extra mile towards building your commercial rep.

5 Keys for Creating an Effective Customer Survey

Many companies stray away from putting time and resources into creating customer surveys because they figure that they will get minimal feedback and major resistance from customers.

7 Ways Customer Surveys Can Grow Your Conversion Rate

When you create a survey with a specific goal in mind, your number one priority is, naturally, to achieve that goal. Businesses on the...

Leadership Skills: 4 Ways to Achieve the Ultimate Customer-Focused Company

In May 2007, Ranjay Gulati (Michael Ludwig Nemmers Distinguished Professor of Strategy and Organizations at Northwestern University’s Kellogg School of Management), wrote an article...

What’s Your Oops Plan?

Every business needs to have an oops plan—a pre-determined course of action that allows you to make amends with your customers when something goes...

4 Keys to Understanding and Leveraging Customer Panel Surveys

See if you’ve received any requests that sound like this: We want to give you the chance to play a role in helping us develop...

12 Steps to Improve Your Customer Experience

Employee engagement and exceptional customer service play a critical role as a competitive advantage in the business landscape. Great customer service built on a...

5 Irrefutable Customer Service Truths

Customer service is essential for the success of any organization. Here are five of the most critical success factors in any customer service organization.

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