We all know that Google’s been pushing their social platform (if you can call it that), Google+, in recent years. Every marketing and branding agency will have their own opinion on the importance of having a presence on Google+, but I’m here to show you some stats on how it actually affects your AdWords performance.
There’s a lot of talk going on in the online marketing industry about the seemingly imminent takeover of native advertising. Advertisers, publishers, bloggers, and affiliates all seem to be ready and waiting for the shift from traditional banner ads to sponsored content, expecting native advertising to really step into the spotlight in 2014.
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