Posts Tagged ‘Planning’
We Misunderstand Lean—But It Is So Important!
Lean has huge traction in about every part of organizations except for sales and marketing. But if you really understand Lean, it becomes compelling for sales and marketing, purely because of the clarity, focus, and simplicity it drives.
Read More 5 Steps for Calculating Your Startup Costs
You can’t create a realistic business plan without knowing how much it will cost to get your business up and running. If you don’t have an idea of your startup costs, you won’t know how long you’ll have to bootstrap, how much funding you’ll need, how quickly to scale. In other words, without calculating your startup costs, you don’t really know where you’re going—or how you’re going to get there. And your company could fail before you even hit the break-even point.
Read More 8 Tips to Franchise Your Small Business
If you have a small business that can be easily replicated, then franchising may be one of the best ways to expand it at a fast pace. And if you tackle it the right way, you can certainly pump up your profitability.
Read More Do You Feel Pulled in Multiple Marketing Directions?
Marketing has embraced every new channel and technology that it changes at the speed of light. And with those changes come specialists who claim that theirs is the best on the block for your small business or nonprofit organization.
Read More Profit Is Not Cash
Each month, your profit and loss statement tells you whether you earned a profit or had a loss. It does not tell you how much cash you have. You must turn your profits into cash by collecting your receivables and paying the expenses incurred to produce those revenues.
Read More Rising Early Will Help Your Productivity
There are many advantages of starting your day early that relate to productivity and health. Getting up early, however, is not for everyone. But a few years ago, a study by the University of Texas found a correlation between grade point averages and early rising.
Read More Improve Customer Service by Designing with Clients in Mind
It’s easy to get caught up in designing new things that are “cool” or “elegant” or “hot.” But if you don’t keep your customer in mind throughout, you could end up with an investment that’s “not.” Keep clients in the forefront of your mind with every decision and you can improve customer service quality.
Read More You Can Leave Your Hat On, Baby
Small business owners wear many hats. Owner. Salesperson. Bookkeeper. Cashier. Manager. Trainer. Janitor. Marketing. Computer repair. Web designer. Social media manager. Not to mention, of course, the specialty of the business, whether it’s tutoring kids in math, selling jewelry, running fitness classes, or buying and selling homes.
Read More Why Busyness May Be Killing Your Business
My biggest adjustment when I started my business was that no matter the issue, all paths led to me! Finding new clients, setting the business strategy, agreeing the needed partnership, preparing the materials for the meeting, or managing the vendor registration? Yes, all me. The diversity and volume of topics on my “to do” list was overwhelming at times.
Read More 5 Tell-Tale Signs That You’re a Bookshelf Brand
“A Bookshelf Brand.” It sounds like it might be a compliment doesn’t it? At first glance, you might think of the bookshelf as a place where you keep your important stories and reference resources. I can see how one could think that way, but I have a different idea in mind. To me, a bookshelf brand refers to brands that are inactive for any reason.
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