Here’s something you need to know about your next group of customers, Generation Z: they’re worried about the environment. In a 2017 study, 89% of Gen Z participants indicated that they would prefer to buy from an environmentally or socially conscious company over competitors. They’re committed to keeping our planet sustainable, and they’re willing to […]
Environment
How Can Businesses Get Behind the Paris Agreement?
Scientists are predicting a rise in global CO2 levels this year for the first time since 2013 posing the question of whether or not actions are being taken to combat climate change. Despite the Paris Agreement and targets being in place for emission reduction by 2020, a rise in CO2 levels is expected this year. […]