Writing copy for eCommerce can be tough. Chances are there are a ton of pages to optimize and limited space to write in. So how can you make the most of this opportunity to both bring potential customers to your site and get them to buy once they’re there? Here are 3 tips to get […]
ECommerce
What E-Commerce Platform Should a Local Business Use in 2020?
Choosing the right e-commerce platform can make the difference between success and failure for a local small business. The story is common. A local business has great success and wants to expand the business. They decide the best way to expand is to open an online store. They may be right. Selling online has been […]
4 Automated Marketing Strategies That Grow Revenue
Starting a small business can be thrilling and intimidating at the same time. Managing your financials, employees, company image and pushing sales can be overwhelming—leaving little to no time for marketing endeavors. If you own or operate a small business, automating your marketing can help drive traffic to your mobile site, increase brand awareness and […]
Finding Your Niche: Biggest Considerations for Your Online Clothing Store
Did you know that online clothing stores are a multi-billion dollar a year industry expected to reach a whopping $713 billion by the year 2022? That statistic alone is no reason why more and more people are hopping on the bandwagon to get a piece of that pie! It’s such a big industry that you […]
5 Strategies to Boost ECommerce Sales This Holiday Season
As a retailer, you must place a heightened emphasis on preparing for the holiday season—the survival of your enterprise may depend on it. Even consumers know that retailers make most of their money on the holidays—although they’re more interested in the deep discounts that arrive in November and December. Continuing its upward trend, analysts forecast […]
5 Imperative Steps to Creating a Million Dollar eCommerce Business
After helping giants like Nike, Ford, Burger King, and Liverpool earn millions in eCommerce, it is now your turn to grab the advantages of the powerhouse Magento platform. Magento has the capacity to handle high traffic levels, an influx of customers and their potential data, cart abandonment and more. The news turns out to be […]
How Amazon Gives Home Businesses Room to Grow
Budding businesspersons and seasoned entrepreneurs can give their businesses a boost by setting up shop on the Amazon marketplace. Amazon is a powerful force in retailing. The online retail giant has affected commerce so much that watchdogs call the company’s influence the “Amazon Effect.” By 2018, analysts estimated that United States consumers complete approximately 50% […]
Is Logistics Management Important to eCommerce?
ECommerce is typically seen as a technology business. In reality though, online commerce involves as much physical world logistics management as its offline counterparts. Managing operations is one of the key KPIs that govern the success of eCommerce businesses. This is especially true in modern times where market leaders like Amazon pride themselves on same […]
How the Recent Supreme Court Wayfair Decision Affects Small Business
The Wayfair Case In 1992, the Supreme Court, in a case referred to as “Quill,” ruled that the lack of substantial physical presence in a state is sufficient grounds to exempt a business from having to collect and remit sales or sellers use taxes to a state. This precedent protected small business from “burdensome” administrative […]
Want to Launch a Successful Online Startup? Focus on These Building Blocks
Everyone wants a formula, funnel, or three-point outline for how to start, manage, and grow a successful business. And while there’s nothing wrong with a framework, the truth is that there’s nothing simple about building a successful online startup. If it were easy, everyone would be managing their own seven-figure hustle from a beachfront villa. […]
