Purposeful Customer Service

When it comes to customer service, hope is not a strategy. Customer service must be purposeful. You can hire the nicest people in the world, but you still must give them direction, teach the best practices, and continue to reinforce your customer service strategy so that employees are continuously reminded and motivated on what and how to deliver your brand of customer service.
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Long Forgotten? Use Customer Service Skills to Stir Old Accounts Back to Life

When accounts go quiet, don’t assume the customer is going away. Use excellent customer service skills to find out what is going on. They may be waiting, occupied with something else, or have simply forgotten where you are or how to reach you! One effort at reactivation can make the difference between a customer who comes once and disappears forever, and a customer who comes once, is invited back and stays with you forever.
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8 Ways to Improve Customer Satisfaction

Want to improve customer satisfaction? Be sure you know the best ways to make it happen! Here are eight proven ways to improve customer satisfaction by finding out what they value, what they care about, and what they really want.
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3 Steps for Evaluating Your Service

Your ability to build customer service success must begin with an honest self exam of how you are doing right now. These three steps will give you a snapshot of where you are and where you need to improve in the months and years to come!
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Five Steps to Managing Complaints on Social Media

Social media is a customer service tool that has great potential beyond what most companies are currently using. Outlets such as Facebook and Twitter offer the opportunity for companies to enhance the customer service experience by posting value-added content. Often, however, their only involvement is to monitor what customers are saying about them on social media.
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Selling With Free Trials and Product Demos

One of the most popular ways to turn a prospect into a customer is offering a product demo or a limited-time free trial. What makes them such great ways to market your product or service to potential clients is that it lets them really interact with what you’re selling and experience first-hand what they would be getting. But which options are right for you?
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Helping Others Is the Greatest Motivator

A sense of service to our customers, our prospects, and our business partners is the greatest source of motivation that exists. So many people approach situations looking to see, “What’s in it for me?” and then wonder why they can’t find good partners, why there are no strong relationships. When you make it about the other person, when you start by looking to build a genuine relationship and don’t worry about selling anything or getting your “fair share,” then you build a powerful connection. And in the long run, that will come back to you tenfold.
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What Is Customer Service Really About?

Strong customer service is a valuable asset for a business creating a great customer experience. But how do you measure great customer service? A new suggestion is called Customer Effort Score, measuring how easy it is for customers to solve problems with your business.

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