Almost every business with an online presence should have a blog. A blog is one of the best ways to drive organic traffic to your website for very little expenditure and initial outlay. Utilizing your blog to pass on information about your company, explain upcoming offers and events, or just to offer some handy information […]
Blogging
10 Small Business Ideas that Require Zero Capital
Thanks to the digital revolution, it’s now easier for anyone to start a business. There’s nothing more fulfilling than becoming your own boss and changing the world through entrepreneurship. Since no one is born an entrepreneur, you, too, can become one. According to Microsoft Inc, many studies have shown that the minimum starting capital for […]
5 Underused But Powerful Ways To Promote Your Startup
Starting a new business is not an easy thing, let alone during or after a crisis like Covid-19. Entrepreneurs, especially those who are just starting off, go through different challenges. However, if you are able to promote your startup in the right way, you won’t face the problems that many entrepreneurs go through. This means […]
Best Practice Examples: How a Gun Writer Started a Successful Business
A few years ago, a young gun writer—we’ll call him Josh—was making a decent bit of money writing for various firearms publications. But he had a problem: He’d hit a bit of a wall in terms of income growth. It was difficult to increase his rates much more. And he was pretty much maxed out […]
3 SEO Ranking Factors to Work On in 2019
Every business owner wants to rank in Google. They understand this will be a key piece of their marketing toolkit to bring on new business. One of the biggest mysteries for them is their digital footprint. SEO is a part of that digital footprint that seems to be a foreign language to small business owners. […]
These Are the Highest-Paying Affiliate Programs
It’s always great to know how to make the most dollars per sale, but the affiliate marketing space is a tough and difficult area in which to gain control. Most keywords are taken up by powerful authority sites and it is difficult for a beginner to outrank them. If you have a built-up audience from […]
5 Ways to Improve Your WordPress Blog
If your blog runs on WordPress, it is in good company. WordPress is now the most popular CMS in the world, powering almost 32% of all websites. WordPress sites post an average of 70 million blog posts monthly, and these get 20 billion views and growing. But if you want more views or conversions than the […]
Want to Grab a Local Audience? Do These 6 Things
If your business relies on your local market, then knowing how to get your brand out there in front of those potential customers makes a whole lot of sense. However, you should avoid using the same marketing principles as you would do online or over a larger area as this is more specific in nature. […]
You Can’t Be Anti-Social Today
I’m wrapping up my series on the marketing channels you need to consider for 2019 with our last channel: social networks. Don’t forget to consider the other channels we’ve discussed as you map out your 2019 plan. Just to refresh your memory, they are: Digital video Podcasting Infographics Webinars and webcasts Ratings and reviews Website […]
Why Your Site Needs Guest Bloggers
Even in the days of social media, running a blog can be a great way to advertise your small business. If you blog consistently enough, you may have heard of guest blogging. Guest blogging can take the form of letting other workers write a blog post when they normally would not, or even letting those […]
