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Where’s Your Team Playbook?

By: Dave Berkus


Wheres Your Team Playbook

This one comes straight from football. From experience and from information about the competition, a coach creates a playbook that contains detailed plans for actions or plays that the entire team must know without question and execute without pause in order to win games and advance toward the playoffs.

But you know that of course.

Your team playbook

What is different about you as a manager? If you manage with your team knowing the intended results of each action, and if the members of the team have not honed their skills at execution of their tasks, then you are the coach without a playbook.

What if you lead without a team playbook?

Well, if you have a plan but do not share it with your direct reports, then they are acting without motivation toward mutual goals, without metrics to measure their progress toward the goals, and without the leadership that makes great winners.

Contents within your team playbook

So, what does your business playbook look like? How do you create and update it? Who gets to see it? Again, there is a great parallel in football coaching. The coach creates a playbook from experience and research. He drills the team again and again in execution of the plays from memory and without pause. He keeps metrics for each team member to see, including yards gained, passes completed, games won. He compares these metrics to past seasons, to competitors, to his own lifetime bests.

You are the team coach

You as a business leader are the coach for your team, no matter what the size. Trained employees execute their tasks better than those who are not. You are responsible for the training and for the outcomes both for individuals and the team. You set the goals and develop the metrics by which your team is measured against those goals. You publish the metrics and use them to focus and align your team to perform even better.

Or are you just a “fan in the stands?”

You develop, train, measure, and reinforce successes, all based upon your coach’s playbook. Unless of course you have no playbook and are just a fan in the stands without a clue, cheering for a team you know and love but do not effectively lead. All because of the playbook you should have created, shared, and used as your team’s guide to success.

Published: September 6, 2019

Source: Berkonomics

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Dave Berkus

Dave Berkus is a noted speaker, author and early stage private equity investor. He is acknowledged as one of the most active angel investors in the country, having made and actively participated in over 87 technology investments during the past decade. He currently manages two angel VC funds (Berkus Technology Ventures, LLC and Kodiak Ventures, L.P.) Dave is past Chairman of the Tech Coast Angels, one of the largest angel networks in the United States. Dave is author of “Basic Berkonomics,” “Berkonomics,” “Advanced Berkonomics,” “Extending the Runway,” and the Small Business Success Collection. Find out more at Berkus.com or contact Dave at dberkus@berkus.com

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