Andrew Deen

Andrew Deen has been a consultant for startups in almost every industry from retail to medical devices and everything in between. He implements lean methodology and is currently writing a book about scaling up business. Twitter @AndrewDeen14.

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Predictions for the Global Economy with a Biden Presidency

The U.S. has always in the global spotlight, and a regime change in Washington, D.C. means a cascade of changes that will affect policy and businesses far beyond American borders. To say Joe Biden and…

7 SEO Marketing Trends for 2021

Just as 2020 caused the vast majority of businesses to adapt to a world affected by a pandemic, 2021 businesses will have to adjust to a world going back to some form of normalcy as…

Psychology of Gift Giving: How Retailers Manipulate Buyers

It’s no secret that the be-all and end-all of advertising is to boost sales of a given product or service. What is a bit more clandestine is how some marketing teams go about making sure…

Top 5 In-Demand International Business Careers

Though the list of business-related cons relative to the COVID pandemic certainly outweighs the list of pros, the advances in technologies that make remote work more efficient are aplenty. Ultimately, these advances are making the…

These 5 Books Will Help You Succeed in Business

Succeeding in business is a long and challenging road, but it’s incredibly satisfying to build something from the ground up that you really believe in. The journey is full of twists and turns and most…

4 Upcoming Trends in Forensic Accounting 

With the COVID-19 pandemic showing no real signs of ceasing before the turn of the year, ecommerce is expected to remain a focal point of consumerism, especially as cases once again spike. With cybersales comes…

Don’t Ignore These Important Instagram Updates for Your Small Business

Instagram is more than just a platform for sharing cute photos and videos. It’s a social media platform, yes, but it has also become an important marketing tool for businesses of all sizes. Small businesses…

3 Essential Networking Tips During COVID  

There are very few regular activities that continued as they were before the COVID-19 pandemic struck, and social activities were even more scarce. In the business world, a somewhat-required social activity is networking, especially for…

How Hostels Are Adapting To The New Normal

The so-called New Normal hasn’t done any favors to many industries outside of the hand-sanitizer and food delivery ones. The travel industry has (somewhat understandably, given the crisis) taken some of the biggest hits, with…

5 Ways to Develop an Effective Marketing Strategy

Without customers, even the greatest products and ideas in the history of the world can go unnoticed. With that in mind, it shouldn’t come as too much of a surprise to know that the global…