Andrew Deen

Andrew Deen has been a consultant for startups in almost every industry from retail to medical devices and everything in between. He implements lean methodology and is currently writing a book about scaling up business. Twitter @AndrewDeen14.

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4 Important Tips for Young Latina Entrepreneurs

Though the glass ceiling for women does still exist, things are slowly but surely changing for the better. Society, as a whole, is being more vocal about supporting minority business owners and women-owned businesses. Another…

Startup 101: The Importance of Tax Planning

Whether you are a sole proprietor, or own a small business, tax planning can and will save you time, money, and many headaches leading up to the deadline. Sound tax planning ensures that all deductions…

This is Why Social Media Engagement is Important

For the last decade, social media advertising was something utilized by many companies, but not quite a necessity, especially for smaller businesses with target demographics who weren’t particularly tech savvy. The evolution of social media…

4 Helpful Tips for Your Start in Finance

If you love working with numbers (and people) then becoming a financial advisor could be a great option for you. You’ll have the opportunity to help people plan out their finances and prepare for their…

3 Tips for Marketing to Gen Z

Although Generation X and Millennials (Generation Y) currently hold the largest share of spending power in the United States, Generation Z is fast on their heels. With each new generation, marketers have to do their…

how-the-global-economy-will-affect-small-businesses-in-2015

Predictions for the Global Economy with a Biden Presidency

The U.S. has always in the global spotlight, and a regime change in Washington, D.C. means a cascade of changes that will affect policy and businesses far beyond American borders. To say Joe Biden and…

7 SEO Marketing Trends for 2021

Just as 2020 caused the vast majority of businesses to adapt to a world affected by a pandemic, 2021 businesses will have to adjust to a world going back to some form of normalcy as…

Psychology of Gift Giving: How Retailers Manipulate Buyers

It’s no secret that the be-all and end-all of advertising is to boost sales of a given product or service. What is a bit more clandestine is how some marketing teams go about making sure…

Top 5 In-Demand International Business Careers

Though the list of business-related cons relative to the COVID pandemic certainly outweighs the list of pros, the advances in technologies that make remote work more efficient are aplenty. Ultimately, these advances are making the…

These 5 Books Will Help You Succeed in Business

Succeeding in business is a long and challenging road, but it’s incredibly satisfying to build something from the ground up that you really believe in. The journey is full of twists and turns and most…