Andrej Kovacevic

Andrej Kovacevik is an accomplished digital marketing specialist and an avid internet technologist. Throughout his career, Andrej has combined his passion for cutting-edge technology with a keen eye for emerging industry trends to deliver customized marketing solutions to businesses and clients around the globe. He believes that the key to modern marketing excellence is a constant willingness to learn and adapt to the ever-changing digital world. Andrej is a contributor to a wide range of technology-focused publications, where he may be found discussing everything from neural networks and natural language processing to the latest in smart home IoT devices. If there's a new and exciting technology, there's a good chance Andrej is writing about it somewhere out there. Follow him on Twitter @andrejtl.

Latest

The Small Business Road Map to a Collaborative Culture

For small businesses, making the most out of every team member’s strengths is a must. It’s the only way to compete in the global economy, which often pits upstart businesses against far-larger and more established…

4 Strategic Hiring Tips for SMEs to Beat the Tight Global Labor Market

Right now, economies all around the world are still performing reasonably well. At the same time, though, recession fears have started to ripple across the world, fed by an unstable global political climate. All the…

These 3 Appealing Employee Benefits Can Slow Business Turnover

With unemployment rates hovering at or near historic lows throughout most of the developed world, it’s getting harder than ever for businesses to recruit the talented employees they need to thrive. Even when they find…

4 Critical Steps to Create a Small Business Brand Identity

In any type of business, building a strong brand identity is a key part of creating a thriving company. That goes double for small businesses, who rely even more on their reputation and the goodwill…

How to Beat the Odds and Build Big Data Projects That Work

By now, there’s little doubt that small businesses must adopt data-driven strategies to thrive in the modern economy. That imperative has driven many to rush headlong into big data projects, only to see them devour…

4 Critical Tips to Start an eCommerce Business That Will Last

Over the past 20 years, brick-and-mortar retail has faced pressure from eCommerce sites and has suffered one of the most precipitous declines in economic history. The experience has made clear that the future of retail…

4 Classes Every New Entrepreneur Should Take

Being a successful entrepreneur takes plenty of intelligence, creativity, and daring. For some, it’s a role that they seem born to play. For others, it’s an uphill climb full of bumps and bruises, each with…

Creating a Supportive Work Environment Helps Your Bottom Line

One of the most rewarding aspects of owning and operating an SMB is the chance to make a difference in the lives of others around you, especially those who are employed by your company. Thus…

4 Tips on Retirement Planning for Small Business Owners

Are your retirement plans in order? If not, we invite you to consider these 4 tips on retirement planning for small business owners: Don’t Let Your Business Be Your Only Retirement Plan CNBC reports on…

Should You Lease or Buy the Property Where You Want to Do Business?

Every business presents its founder with numerous decisions to make. One of the most important decisions is whether to lease or buy the property where you plan to do business. There are a number of…