Posts Tagged ‘Customer Experience’
Dig Into the Customer Experience Before Launching New Products
I’ll bet that most smaller businesses and nonprofits launch products, services, and programs without ever digging into the expected customer or user experience. They may or may not do the due diligence by researching their market’s reactions to names, descriptions, and visuals.
Read More Recognizing and Responding to Institutional Customer Complaints
An institutional complaint happens when a customer complains about the way you do business. Usually the complaint is issued to a front line employee who has no control over the concern identified.
Read More Make Them Want More: 7 Tips to Retain Customers
Your customers are one of the main pillars of your business structure. You won’t be able to create a sustainable and profit-generating enterprise if you don’t have people who will buy and patronize your merchandise.
Read More Before You Can Be Customer Centric, You Must Be Employee Centric
Customers must be a company’s top priority for it to succeed. But in order to have a truly customer-centric outlook, the same level of service must start within the organization with a dedication to employees.
Read More Why Employees Need Guidelines, Not Just Rules
Rules are an essential part of any business. Rules are necessary to ensure we make intentional decisions. Rules are written to make sure people are treated equally and consistently. But it’s impossible to make rules to govern every possible scenario that may occur.
Read More Are National Retailers Outpacing Locals on Customer Service?
The folks at at Software Advice—a free resource for customer service technology reviews—just concluded a six-month project called “The Great Retail Experience Race: Local vs. National.” The research was designed to compare the customer experience of five small retailers and five comparable national chain stores.
Read More 3 Ways to Market Like a Dog
Yesterday was International Dog Day. At least that’s what it says on my calendar. So, how to tie this annual event with marketing? Try this on for size…
Read More Restaurant Revolution: Take Orders and Payment Right at the Table
A mobile point of sale network, or mobile POS system, can revolutionize and benefit small business operations in significant ways. Mobile POS functions with hand-held units that communicate back to a network server, performing all the same tasks as a cash register, just electronically.
Read More Crowdsource Your Business: Iceland’s Doing It!
Crowdsourcing is to operational problem solving what cloud computing is to computational resources and memory. With one difference: crowdsourcing is in the real world, while “the cloud” is in the virtual.
Read More Using Games to Create a Better Customer Experience
Companies are using games to enhance the customer experience and engage with their customers, as well as their employees. It is a winning strategy for businesses—providing customers with entertainment in a fun, competitive way builds the company’s image and level of interaction with its customers.
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