5 Minute Local SEO Strategies

SEO is often regarded as a mysterious dark art. Constantly evolving it can be confusing if not downright off-putting to your average small business owner. Local SEO has many similarities to traditional SEO, but thanks to the fact that you are competing in your local area, not against the world, it’s often possible to achieve results far…

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How to Audit Your Client’s Website for SEO

As an SEO consultant, it is your responsibility to grow your client’s website rankings for their targeted keywords on Google. To accomplish this however, you will need to know where your client stands today in terms of the various ranking factors and where they should ideally be seen. This process is known as SEO auditing…

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Should I Hire an SEO Company?

As a Sr. Team Lead, the clients I worked with already went through a process and determined that SEO was a good fit for their business. In my new business development role, the question “Should I hire an SEO company?” comes up more frequently than I expected. And the answer isn’t always yes. Not every…

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Local SEO and SEO Are Not the Same

Local SEO and SEO are not the same This is the only local SEO guide that you will need to crack the local SEO code. It’s not a demanding thing to do. Just check all the boxes in this checklist and you will see the positive difference it makes to your business. Local SEO targets…

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Is Your Mobile Website Fast Enough for Google?

Google has recently announced that a new speed ranking algorithm for mobile searches will be introduced in July 2018. This change will mean that the loading time of mobile website pages will become a ranking factor in mobile searches. Within the world of SEO, any change to the Google algorithm causes a certain amount of panic…

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SEO’s Long Tail Keyword Problem

So often when we think about the long tail of search, we think of the prevalence of phrases with three, four, five or more words. Today I’m asking you to think of long tail keywords differently. That long tail is affecting another long tail that I have yet to hear a lot of people talking…

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New Year New Website

There will be many local website designers ready to create and build your new website. But how do you choose? The price you will be quoted can vary greatly and so will what they offer. A website can range from a simple 3 page site with some text and a few images to a full e-commerce site. The…

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How Learning SEO Can Improve Your Writing

Search engine optimization (SEO) is a vital skill to learn if you have a website. SEO helps search engines find your site and helps you rank in the SERPs for your target keywords. If your site doesn’t follow SEO best practices, searchers can’t find your content and your traffic will remain stagnant. While SEO is important from a…

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Why Your Website NEEDS an SEO Audit

In our agency we always recommend and perform an SEO audit for all new clients. Without understanding clearly what is technically wrong with the website, no amount of off-site SEO is going to work well. A technical SEO audit will be able to highlight areas where the website is struggling, where it could be improved…

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SEO Trends That Will Impact Your Local Small Business in 2018

Search Engine Optimization (SEO) is more challenging than ever. We’re an SEO company and we work primarily with local small businesses. Since Thanksgiving, there has been no less than four search algorithm changes from Google. Companies that do what we do have reported large variances in search results for the websites they track over the…

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