How to Do Keyword Research in 2018: A Quick Guide

SEO’s regularly emphasize the importance of keyword research, and for good reasons. Keyword research is quite possibly the most important stage in SEO, and I’ll explain why. On the Internet, people do not just magically stumble across your content, products or website. Instead, there is a much more logical reason as to why and how they found…

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10 Steps to Better Rankings in Google

Having a good ranking in Google is one of the best ways to ensure that your website or blog gets a steady stream of traffic. This means that you ultimately have more sales and a bigger income. Achieving a better ranking on search engines is not something that you achieve overnight, however, and you should…

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SEO in 2020: Voice Search, Knowledge Graph, and More

By 2020, we will have entered an age of screen-less searches. Over the next four years, 30%-50% of our searches will be through voice and will not require a screen. – According to Garter & ComScore. That, briefly, is Google Search in 2020. Voice comes with some very distinct advantages, but will make SEO a much harder task.…

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5 Ways to Increase Traffic to Your Company Website

Having a good website is becoming more and more crucial for businesses. It acts as an important point of information and contact for potential customers. Furthermore, many businesses which sell products also have an online shop which functions as another form of revenue. But not all websites achieve a constant stream of relevant traffic. This…

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Why Facebook Has a Big Problem

Have we reached peak social? Is our love affair with the shiny new toy ebbing? There are some warning signs. Facebook has just seen a 24% drop in average time spent on site. That’s not a blip. It is a big warning sign. An iceberg. Our obsession I spend a lot of time on social media.…

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How Big Will Voice Search Be in 2020?

It’s a familiar scene. Friends are sitting around the dorm when someone suggests they order a pizza. One of them grabs her smartphone and says into the mic, “Who has good pizza near me?” The phone comes back with suggestions to pick from. While comprising a large share of mobile search now, voice search will…

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Do Local Businesses Still Need a Website?

Does your website still serve a purpose? Google’s primary objective is to answer people’s questions as quickly and as accurately as possible. Years ago, if you searched for a product or service, you would have been required to click a link to another website from the search page. This is no longer true. If you…

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5 Minute Local SEO Strategies

SEO is often regarded as a mysterious dark art. Constantly evolving it can be confusing if not downright off-putting to your average small business owner. Local SEO has many similarities to traditional SEO, but thanks to the fact that you are competing in your local area, not against the world, it’s often possible to achieve results far…

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How to Audit Your Client’s Website for SEO

As an SEO consultant, it is your responsibility to grow your client’s website rankings for their targeted keywords on Google. To accomplish this however, you will need to know where your client stands today in terms of the various ranking factors and where they should ideally be seen. This process is known as SEO auditing…

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