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Home / Archives for SEER Interactive

SEER Interactive

Pinterest: The Must-Have Social Media Platform

Aug 12, 2014 By SEER Interactive

These days it seems like there’s a new site that pops up every day claiming to be the next best thing when it comes to promoting your business, but does your site really need another social media platform to manage? Well, if you’re going to add additional social platform to your roster, Pinterest is the way to go.

Filed Under: Online Marketing Tagged With: Pinterest, SEER Interactive, Social Media, Social Media Marketing

Do Google+ Social Annotations Improve My PPC Performance?

Jul 18, 2014 By SEER Interactive

We all know that Google’s been pushing their social platform (if you can call it that), Google+, in recent years. Every marketing and branding agency will have their own opinion on the importance of having a presence on Google+, but I’m here to show you some stats on how it actually affects your AdWords performance.

Filed Under: Online Marketing Tagged With: Google+, Pay Per Click, Search Engine Marketing, SEER Interactive

Goodbye Google+ Local, Hello Google My Business!

Jun 16, 2014 By SEER Interactive

Anyone who has attempted to keep a pulse on Google’s local product offering has probably noticed that it’s been going through somewhat of an identity crisis over the last two or so years.

Filed Under: Online Marketing Tagged With: Google+, Online Strategy, SEER Interactive

The Worst Times to Do Outreach

May 12, 2014 By SEER Interactive

We’ve all heard the old adage, “timing is everything”—and when it comes to outreach, it’s definitely true. Being strategic about when you send your email can have as big an impact on the success or failure of your campaign as the content of your message, because if nobody reads it, your message doesn’t really matter, does it?

Filed Under: Marketing Plans Tagged With: Marketing, Mistakes, SEER Interactive, Social Media

Breaking AdWords Announcements: A Renewed Focus on Users

Apr 24, 2014 By SEER Interactive

The team at AdWords had been teasing about a huge update on 4/22 for better part of a month. Unlike Enhanced Campaigns, minimal information was provided ahead of time to agencies.

Filed Under: Advertising and Lead Generation Tagged With: Advertising, Google+, Online Strategy, Pay Per Click, Search Engine Marketing, SEER Interactive

Best Practices When Using Yelp for Business

Feb 20, 2014 By SEER Interactive

It’s well known that Yelp, as well as other social channels, can make or break your business all based on the opinion of your customers. However, also similar to other social mediums, communication between you and your consumer is easier than ever.

Filed Under: Online Marketing Tagged With: Customer Experience, Online Strategy, Reviews, SEER Interactive, Social Media, Word of Mouth, Yelp

Thinking About Why You Do Content

Dec 6, 2013 By SEER Interactive

While everyone recognizes that they want or need content to further their business or website’s goals, it’s easy to get caught up in the fever of the latest marketing trends to come down the pike.

Filed Under: Online Marketing Tagged With: Content Marketing, Infographics, Marketing, Online Strategy, Planning, SEER Interactive

A Few Methods for Generating Online Marketing Ideas

Nov 29, 2013 By SEER Interactive

Generating online marketing ideas that stick quickly becomes intimidating in the marketing strategy process, especially since it’s the phase at the very beginning.

Filed Under: Online Marketing Tagged With: Developing an Idea, Getting Started, Influencers, Online Marketing, Online Strategy, SEER Interactive, Social Marketing

What We Talk About When We Talk About Content

Nov 4, 2013 By SEER Interactive

“The first thing to understand about content strategy is that no two people understand it the same way. It’s a relatively new—and extremely broad—discipline with no single definitive definition.”

Filed Under: Marketing Plans Tagged With: Content Marketing, Marketing, Online Strategy, Planning, SEER Interactive

10 Quick Ideas for Producing Video Content

Oct 7, 2013 By SEER Interactive

Video has become such a popular online medium, and while many site owners recognize the value, sometimes getting started with content ideas is the hardest part. If you have absolutely no idea what type of video content to create, below are some quick ideas to get started shooting video fast.

Filed Under: Marketing Innovations Tagged With: Blogging, Culture, Employees, Marketing, SEER Interactive, Video

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