Do You Have a 4th Quarter eCommerce Hangover?

Fourth quarter is the selling season between October 1st and December 31st where online retailers usually have the highest percentage of sales during the year. This has been historically true for retailers long before the internet came along, of course.
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Appreciation Marketing; A Strategy Based on Gratitude

Appreciation marketing is based on a simple premise: if your customers know that you appreciate them, they’re more likely to keep coming back to you. It’s often easier to convince an existing customer to stick with you than to keep going out and finding new prospects.
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How to Build Credit as a Small Business Owner

If you are in the start-up phase of owning a small business, give yourself some credit because it’s unlikely anyone else will. Small businesses have an extremely difficult time getting credit from the one place they really want it: lending institutions.
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How to Test Prices without Irritating Buyers

The right price is something of a moving target for many companies. You may need to change the tag on a given product multiple times during the period of time you offer it and the more detail you can offer on the decisions to do so, the happier your customers will be.
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How to Avoid an Inventory Meltdown

The most common cause of inventory management breakdown is a failure to be consistent, timely, and accurate—simpler put, a failure to “keep up with it.” Whether you manage your inventory manually or you utilize an automated system, you won’t enjoy the desired results of inventory management unless you keep up with the procedure.
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