Posts Tagged ‘Franchisor’
Consider a Resale Franchise
You’re considering going into business for yourself. Perhaps you’re looking into a franchise, but you’re not sure you’re ready to start a brand new franchise outlet.
Read More How Does That Franchise Handle Upgrades?
Some franchisees find themselves in this happy position—and then the franchise “upgrades.” In other words, they make changes across the brand, and franchisees have to go along with those changes.
Read More What Do Franchise Turnover Rates Mean?
Item #20 of the Franchise Disclosure Document gives the FTR percentage, or Franchise Turnover Rate. This item can really bring up the problem some statisticians call the Memorial Day issue: looking at a number out of context doesn’t tell you much.
Read More Intent Marketing for Franchises
What if you said, “I could use a cup of coffee!” and someone immediately brought you a cup? That’s pretty much what one licensed franchisor of Dunkin’ Donuts locations in Arizona did.
Read More Choosing a Franchise: Quality Control
McDonald’s is the quintessential franchise example for many reasons, but one of the most important has to be the concept of standardization. Travelers could be sure of what they were getting at McDonald’s, so the sight of the Golden Arches during a long road trip could be a relief.
Read More Franchise Business’s Profit and Loss
When you’re searching for the right franchise, you’ll have lots of documents to read, plenty of people to talk to, and advice from all sides. One piece of the puzzle that many future franchisees overlook is the profit and loss statement (P&L) from your potential franchisor.
Read More Do You Want to Be a Ground-Floor Franchisee?
Should you franchise with an established brand or a newcomer? If you’ve found the perfect franchise business opportunity, you may not care whether it has been around for two years or for a century; if you’re still scouting around, this might be a factor that helps you decide.
Read More Online Marketing for Franchise Businesses
Franchisors approach online marketing in many different ways. How can a franchisee get the most from online marketing? Make sure, when you choose your franchise business opportunity, that you have a plan for online marketing—and that the franchise you choose works with that plan.
Read More Can You Judge a Franchise Opportunity by Growth?
Many franchise business opportunities point to their growth as a sign of success. Statements about big numbers of franchisees who are signing on to open locations do seem promising—but should you judge a franchise based on growth?
Read More Turnkey Franchises
You’ll see the word “turnkey” on a lot of franchise business opportunity materials, in phrases like “turnkey franchises” to “turnkey marketing.” Not all franchisors mean the same thing by this word, though.
Read More