4 Reasons Your Business Should Produce Ebooks and Information Products

We live in the “Information Age.” People’s “need to know” fuels online research, contributes millions to the self-help industry, and serves as the guiding motive with many of today’s  D.I.Y. (do it yourself) projects. “A recent report from Pew Research Center revealed that 82 percent of consumers turn to Google, Bing or another search engine…

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How to Engage in Content Marketing Like the Big Boys

Here’s a terrific opportunity to educate your customers in a big way and at the same time show your expertise. Write an eBook on your specialty. This doesn’t have to be the size of a novel, it just has to be rich enough to cover what’s important for them to know. It gives you the…

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