As a small business owner, you know the importance of marketing to attract new customers and grow your business. But, it’s easy to get carried away and overspend on marketing activities that may not be delivering a return on investment. Pexels – CCO Licence 5 Ways to Optimize Your Marketing Budget The good news is, […]
Budget
How to Create & Analyze a Small Business Budget
So, your sales are rising, you paid off an SBA loan, and you just hired your first employee. Everything’s going swimmingly with your small business. Or so it seems anyway. How can you tell for sure? One way to gauge your success is to craft a budget that acts both as guardrails and yardsticks for your […]
How to Design Your Own Top-Notch SMB Website on a Budget
You know you need to be online, and you’ve probably tried your own hand at social media marketing. If you’ve had any success, you’re now considering whether to hire a web developer or pocket the money and design your small business website yourself. Well, if you’re leaning toward the latter, this is what you need […]
