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Home / Archives for Bill Bradley

Bill Bradley

3 Keys to Franchise Success

Nov 12, 2014 By Bill Bradley

Some franchises are ideal for part-time work while caring for family or keeping a day job. Others need a full-time commitment, even before you open the doors. Franchises vary in the amount of work and effort they require, but starting a business is always challenging and time-consuming.

Filed Under: Franchise Center Tagged With: Bill Bradley, Franchise Business, Franchisee, Getting Started

Franchisees Gain Advantages of Self-Employment

Oct 30, 2014 By Bill Bradley

We know that franchise businesses are important in the U.S. as employers—about one third of all the revenue in the U.S. flows through franchises and one in 16 American workers is employed at a franchise. But ownership is not the same as employment.

Filed Under: Franchise Center Tagged With: Bill Bradley, Employees, Franchising, Infographics, Starting a Business

Why Choose a Franchise Business?

Oct 22, 2014 By Bill Bradley

Owning your own business is part of the American Dream. For decades now, choosing a franchise business has been just as likely an option for Americans who want to work for themselves as starting an independent business.

Filed Under: Franchise Center Tagged With: Bill Bradley, Franchise Business, Getting Started, Starting a Business

5 Marketing Questions to Ask Before You Choose a Franchise

Oct 14, 2014 By Bill Bradley

When you’re working to identify the ideal franchise business opportunity for your specific needs, your mind may be on costs and how you’ll prepare to become a franchisee. You may be thinking through the typical day of a franchisee in a particular industry, or…

Filed Under: Franchise Center Tagged With: Bill Bradley, Franchise Business, Franchisor, Marketing

Choosing a Franchise: Think Like a Customer

Oct 6, 2014 By Bill Bradley

Should you choose a franchise that you love to visit or where you love to shop? Yes and no. On the one hand, one of the big mistakes businesspeople make is believing that they represent their typical customer. Hint: you’re not.

Filed Under: Franchise Center Tagged With: Bill Bradley, Customer Experience, Franchise Business, Getting Started, Starting a Business

Who Has the Power in the Franchise Relationship?

Sep 29, 2014 By Bill Bradley

So many relationships start off well. Each party in the relationship thinks about the other and tries to please. Minor differences are overlooked and the focus is on happy times and the great things about the relationship.

Filed Under: Franchise Center Tagged With: Bill Bradley, Franchise, Franchisor, Government

The Franchise Model Makes a Difference

Sep 22, 2014 By Bill Bradley

We know the benefits of the franchise model for business: franchisees use a tried and true model for business, benefiting from the experience of the franchisor as well as the support and economies of scale that come with the franchise system.

Filed Under: Franchise Center Tagged With: Bill Bradley, Franchise Business

Does the Franchisor’s Web Presence Help You or Hurt You?

Sep 10, 2014 By Bill Bradley

When you’re choosing the best franchises for your review, you’ll do plenty of research, including online research about the franchise. When you look at the franchisor’s website, though, you may need to look at it from two different points of view.

Filed Under: Franchise Center Tagged With: Bill Bradley, Franchise Business, Franchisor, Website

Franchise Choice and Shiny Things

Sep 2, 2014 By Bill Bradley

Some people call it “Bright Shiny Object Syndrome” and some just say they’re easily distracted by shiny things, but most of us can recognize the phenomenon.

Filed Under: Franchise Center Tagged With: Bill Bradley, Franchise Business, Getting Started, Planning

Hottest Trends in Franchising

Aug 25, 2014 By Bill Bradley

What are the hottest trends in franchising? Think of franchising as a funnel, and let’s look at the trends with the broadest application first and move down toward the narrowest trends.

Filed Under: Franchise Center Tagged With: Bill Bradley, Franchising, Trends

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Run & Grow

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