Marty Zwilling
Marty Zwilling is the Founder and CEO of Startup Professionals, a company that provides products and services to startup founders and small business owners. Marty has been published on Forbes, Harvard Business Review, Huffington Post, Gust, and Young Entrepreneur. He writes a daily blog for entrepreneurs, and dispenses advice on the subject of startups to a large online audience of over 225,000 Twitter followers. He is an Advisory Board Member for multiple startups; ATIF Angels Selection Committee; and Entrepreneur in Residence at ASU and Thunderbird School of Global Management. Follow Marty on Twitter @StartupPro.
Latest
5 Steps to Due Diligence on Your Potential Investors
Even though the color of their money is always green, all startup investors are not the same. Struggling entrepreneurs are often so happy to get a funding offer that they neglect the recommended reverse due…
6 Ways to Pitch Your Innovation to Today’s Customers
Every entrepreneur with a new technology tells me that his innovation will be industry-disrupting, meaning that it will render the existing technology obsolete, and create a new market. Yet truly disruptive innovations, like the smartphone…
How to Pick a Business Model That is a Match for You
It’s painful when you start a new business for the wrong reasons. As a mentor to aspiring entrepreneurs, one of my challenges is to make sure their idea is a match for them. For example,…
10 Strategies for Rebounding from Startup Failures
If you can’t deal with failure, then the entrepreneur lifestyle is not for you. Don’t believe that urban myth that all you need is a good idea, a little fun work, and the money will…
10 Strategies for Building a Business with Influence
Successful entrepreneurs often start with a “random” idea, but they quickly focus their efforts and follow a “system” to organize their startup and maximize the clout of their activities. Too many entrepreneur “wannabes” never get…
10 Leadership Blind Spots That Stunt Business Growth
We all have blind spots – things you don’t see despite your best intentions to observe the world changing around you. In business, these can quickly take you off the growth track, even as you…
6 Reasons Why Office Gossip is Bad for Your Business
As an entrepreneur, you should treat gossip among the members of your team as a reduction in productivity at best, and at worst, an indication of unhappy, un-empowered, or non-collaborative employees. As a leader, you…
Grow By Creating Markets, Versus Killing Competitors
For your business to continue to grow, there are really only two ways to get customers. One way is to take customers away from an existing player, and the other is to create a new…
6 Ways to Incent Breakthrough Innovation in Your Team
Breakthrough innovation is the dream of every entrepreneur, but it’s still a scarce commodity. Selecting and nurturing people who are likely to help you in this regard is an even more elusive capability, and one…
7 Keys to Success with an Employee Ownership Culture
One of the lessons I have learned over the years as a business executive, and now as a mentor to entrepreneurs, is that if you really want employees who enthusiastically take ownership of their work,…