Elvin Web Marketing

Elvin Web Marketing is a marketing agency for the small business owner, helping local businesses take advantage of the web & use it to their full potential. EWM is constantly looking at new ways for businesses to utilize the web to their advantage, and shares advice on everything relating to online marketing for small business.

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What to Do with Negative Business Reviews

No business wants negative reviews, warranted or not. In a time when consumers value reviews more and more, not only does it reflect badly on your business but Google, Facebook and co actively promote reviews…

What Is Google’s Mobile First Index?

Google’s mobile first index was launched in 2015 and the full roll-out started at the beginning of 2018. Now Google indexes the mobile version of websites before the desktop version. If there is no mobile…

SEO in 2020: Voice Search, Knowledge Graph, and More

By 2020, we will have entered an age of screen-less searches. Over the next four years, 30%-50% of our searches will be through voice and will not require a screen. – According to Garter & ComScore. That, briefly,…

How Big Will Voice Search Be in 2020?

It’s a familiar scene. Friends are sitting around the dorm when someone suggests they order a pizza. One of them grabs her smartphone and says into the mic, “Who has good pizza near me?” The…

Do Local Businesses Still Need a Website?

Does your website still serve a purpose? Google’s primary objective is to answer people’s questions as quickly and as accurately as possible. Years ago, if you searched for a product or service, you would have…

5 Minute Local SEO Strategies

SEO is often regarded as a mysterious dark art. Constantly evolving it can be confusing if not downright off-putting to your average small business owner. Local SEO has many similarities to traditional SEO, but thanks to the…

What Does the Facebook Algorithm Change Mean for Your Small Business?

Facebook’s new algorithm will make life harder for many small businesses On January 11th, Facebook announced a change to its news feed algorithm. Over the next few months, the algorithm will come into force. The…

Local SEO and SEO Are Not the Same

Local SEO and SEO are not the same This is the only local SEO guide that you will need to crack the local SEO code. It’s not a demanding thing to do. Just check all…

SEO Trends That Will Impact Your Local Small Business in 2018

Search Engine Optimization (SEO) is more challenging than ever. We’re an SEO company and we work primarily with local small businesses. Since Thanksgiving, there has been no less than four search algorithm changes from Google….

How to Receive Website Form Submissions by Text

Get website form inquiries to you through text. Most, if not all business websites have a contact form so would-be customers can get in touch. Most business owners are happy to receive and respond to…