Franchisor Archives

What to Pay Attention to in the Franchise Disclosure Document

By Bill Bradley | May 13, 2016

When buying a franchise, the franchise disclosure document is one of the most important elements of the process, so it’s important to know what to expect and what to look for. What It Is The Federal Trade Commission requires all franchisors to provide this document and include 23 specific elements about the franchise, its officers, and franchisees. It’s this document that…

5 Ways to Get Other People to Market Your Franchise

By Bill Bradley | Apr 19, 2016

When you first open your doors, how will you let your community know you’re in the neighborhood? How will you market your franchise? Most marketing plans, in the beginning, consist of sending out flyers, putting out sandwich board signs or advertising in local publications. Although these are good, they’re all costly. One of the lesser…

Interviewing the Franchisor

By Jania Bailey | Sep 25, 2015

After you have completed the initial qualifications, it’s now time for you to speak directly to the franchisor. As you prepare for this conversation, you need to keep in mind this is the time for you to really learn about the company and get a feel for if this is the right business for you.…

Pros and Cons of Franchising Your Business

By Robert Steinberger | Sep 22, 2015

Businesses looking to expand often find themselves at a crossroads: franchising vs. traditional expansion. Despite experts trying to sway you one way or another, there’s no cookie cutter answer. It boils down to your specific business model, your vision for your business, market trends and ability to franchise. Not every model should, or can be,…

6 Keys to Determining if Your Business Can Be Franchised

By Robert Steinberger | Aug 13, 2015

If you’ve gotten to the point of exploring franchising your business, let’s take a moment and celebrate your success. You’ve worked hard to develop your company, spending long nights and weekends toiling to build something successful. That accomplishment speaks volumes to your drive and resilience in the world of business. Congratulations! But is it time…

Multi-Unit Franchising is Very Popular

By Bill Bradley | Jul 17, 2015

Multi-unit franchising—that is, investing in more than one franchise location at the same time—is becoming a popular approach to franchising, with franchisees and with franchisors.

What Makes a Great Franchise?

By Jania Bailey | Jul 15, 2015

If the franchise you are looking at doesn’t have a strong business system or a proven business model, then cross it off your list and move on. What is the difference?

Get the Most from Franchise Training

By Bill Bradley | Jun 9, 2015

One of the benefits you get in exchange for your franchise business investment is training. This is a very valuable part of the package.

Does the Franchise You’re Considering Protect Its Brand?

By Bill Bradley | May 19, 2015

You want a franchisor that will protect its brand. Look for evidence of firmness about a consistent experience in the franchise agreement documents and in the conversations you have with current franchisees.

Do You Want a Controversial Franchise?

By Bill Bradley | Apr 23, 2015

You might not even know that the franchise you’re considering is controversial or has been controversial in the past. Here are some examples of franchise controversies: