How to Get Your Content Published on Influential Websites

how-to-get-your-content-published-on-influential-websites

Guest publication: it’s the proverbial “Holy Grail” of content marketing. By getting published on influential sites, you raise brand awareness and position yourself as a leading industry expert. Guest publications can, however, be a double-edged sword. Like traditional marketing, guest articles are all about getting the right content to the right person at the right…

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5 Creative Ways to Repurpose Old Content

Repurposing content is not the equivalent of microwaving your leftovers that had been sitting in the fridge for ages. Rather, repurposing content effectively, equates more to creating a sort of awesome Poutine with your old ingredients to create a whole new entire dish.
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The Case for Lower Case: A Rebranding Conundrum

Ever wondered if having your brand name written in lower case on your logo is appropriate? Amazon, ebay, facebook, flicker, intel, citibank, macy’s, bp, vitamin water, and xerox, are brands who switched from first letter capitalization to lower case just to name a few.
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3 Time-Saving Hacks to Help You Close More Sales

I think we can all agree that a salesperson’s time is their most valuable asset. I’ve been in sales longer than I can remember, so I know very well from experience just how much a salesperson’s effectfiveness can suffer by limiting their productivity and misusing their time.
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