Franchising: Your Escape from Corporate America
By: Bill Bradley
Corporate America provides you (and your family) with stability. It gives you a steady paycheck, health benefits and more. All you have to do is work…which can sometimes seem like a life sentence.
You slave away from 9 A.M. to 5 P.M.—and more often than not, you work overtime, including weekends—taking precious time away from your family and friends. You help the company you work for grow in ways you feel no one else could. You might have even won an award for your efforts.
But…
Most of the time, you feel unappreciated for your efforts. While you’re 100-percent loyal to your work, the company you’re doing it for could (and would) replace you in a second, for any reason. That’s why so many people make the transition from corporate America to franchising.
What is Franchising?
Franchising is a strategy for expanding a business. The franchisor grants the right to sell their products and/or services using their proven methods, operations, systems, brand and other intellectual property. In order for the model to succeed, the franchisor must also provide training and support for each franchisee they recruit.
The Rise of Franchising
Franchising offers the opportunity to take control of your life. You can be your own boss with the added bonus of owning a business backed by a reputable brand. Even better, the franchise industry is gaining economic momentum, especially with current tax cuts and regulations.
International Franchise Association (IFA) President and CEO, Robert Cresanti says, “Franchises will thrive and continue to strengthen the American economy by providing jobs in every community, playing an important role in the lives of Americans, and supporting a variety of job-creating industries, from manufacturing to agriculture.”
Once you choose a franchise opportunity, the franchisor already has a proven business model in play. You just have to follow their lead. Franchising’s profit potential can give you the life you’ve always wanted.
Having Reservations?
Leaving your cushy, corporate job is intimidating. Yes, franchising is a big commitment, but it doesn’t have to be scary. The first step to minimizing those fears is research. We bolded and underlined it for a reason: Research is the most crucial step in choosing a franchise opportunity.
An excellent place to start is right here. Our Learning Center provides a detailed outline of how to begin the research phase of the process.
But if you’re still worried, Franchise Business Review performed a franchisee satisfaction survey. These numbers may help:
- 90 percent of franchisees say they enjoy operating their business
- 88 percent enjoy being part of their organization
- 85 percent feel positive about their affiliation with their franchisor
- 80 percent feel their franchisor operates with a high level of honesty
- 78 percent would recommend their franchise brand to others
- 73 percent if given the option, would do it all over again
The truth is, if you’re currently thriving in your corporate career, you’re the perfect candidate for franchising. You’re driven, a go-getter and know how to follow a system. Consider franchising the field you’re already in or pursue an opportunity that fulfills your passions.
Either way, seeing that you found your way to America’s Best Franchises means you’re already on the right track. Your next business (ad)venture is just a few clicks away.