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Investing in Africa: a New Land of Opportunity

By: Brian Wallace

 

Africa continent with sunset and wild animals silhouettes isolated on white background. Africa day. Africa travel map. Decorative symbol of Africa culture. Travel invitation card for Africa nature. Stock vector illustration

America is called “the land of opportunity”, and with good reason.  We’re free to succeed in anything we put the work into.  We can pursue any career and we can own our own businesses and be financially independent.  It may, however, shock you to know that the place with the highest percentage of entrepreneurs is actually Africa.  Today, 22% of the African working-age population is starting their own businesses, compared to only 16% in the US.  

There are some interesting things going on in the African economy, in general, that may cause us to rethink our perspectives on the “birthplace of humanity.”  Although Africa holds 16% of the global population and only 3% of the global GDP, its economy is growing rapidly and that wide gap in percentages is unlikely to remain for much longer.  In fact, in 2019, the top five fastest growing economies in the world were all in Africa and the overall African economy is growing at a rate of 2x the global average.  

We may think of some African homes as mostly mud huts, but actually, almost half of the population lives in large cities and 65% of the population will be considered middle class by 2025.   The working-age population will soon surpass those of China and India and the African economy is the only one poised to grow by double digits within the next decade.  

Despite all this, Africa is still the most impoverished and underdeveloped region of the world.  It has only 2% of the world’s doctors; and only 25 million out of 450+ million children receive any education, but these needs have created unique opportunities and potential for growth.  Necessity is the mother of invention and the needs in Africa are what makes entrepreneurialism so accessible to the working population. 

Not only is Africa the global hotspot for entrepreneurs, but 70% of Africans who attend the top 10 universities in the UK and the US plan to return to Africa after graduation and use their education for the betterment of their home countries.  Many of these talented students will also start their own businesses.  

Another interesting aspect of the African entrepreneurial environment is that it is not just male dominated.  In fact, the African countries of Uganda and Botswana have the two highest percentages of female entrepreneurs in the world.  Twenty-seven percent of African women are involved in entrepreneurship and they are 2x more likely to start a business than other women in any other part of the world. African women still face challenges such as the gender wage gap, but if those challenges could be overcome, it would add $105 billion a year to sub-Saharan economies. 

America may be the land of opportunity, but with Africa’s ripe opportunistic environment, America may just have to contend for that title. See some ways to invest in Africa in the infographic below:

Investing In Africa Infographic
Via: EmpowerAfrica.com

Published: April 28, 2021
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Brian Wallace

Brian Wallace

Brian Wallace is the Founder and President of NowSourcing, an industry leading infographic design agency based in Louisville, KY and Cincinnati, OH which works with companies that range from startups to Fortune 500s. Brian also runs #LinkedInLocal events nationwide, hosts the Next Action Podcast, and has been named a Google Small Business Advisor for 2016-2018.

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