Keyword Intent: The Key to Unlocking SEO Success

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Keywords are a vital part of search engine optimisation and digital marketing as a whole. Keywords are specific words and phrases weaved into content to improve how it ranks in search engine results pages (SERPs). Alongside determining which keywords to target, it’s also important for marketers to understand the intent linked to those keywords, as…

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Important Measures to Implement During a Recession

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Recessions tend to hit small businesses hard. One of the core challenges of recession readiness is delivering the same level of service despite reduced access to resources. The key is not only to survive the economic downturn but also to emerge on the other side ready to capitalize on the now-improved economy. But how? In…

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How To Select the Right Data Monitoring System

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Data monitoring is a systematic approach businesses use to track and manage the data flowing through their systems. It involves the continuous observation of data sources, incoming and outgoing data streams, and organizational databases. This process enables businesses to detect any anomalies or deviations in real-time, thus helping to identify potential issues or threats promptly.…

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Tips for Ethically Integrating AI Into Your Business

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Artificial intelligence has become an integral part of the world, permeating everything from chatbots on customer service websites to personalized recommendations on streaming platforms. As businesses adopt AI technology, it becomes crucial to focus on its operational benefits. However, you must also consider the ethical implications that come with integration. Following are some tips for…

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These Are Some of the Best Retail Franchise Opportunities

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Across the U.S., the economic landscape is improving after a rough downturn brought on by the COVID-19 pandemic. In 2023, the number of franchise locations is expected to increase by 15,000, bringing the total number of franchise establishments to 805,000. Additionally, this will bring in around 254,000 new jobs. If you’re looking for a retail franchise…

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Make Time Available for Selling

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Time available for selling is a critical issue for everyone in sales. But there are many things, both necessary and unnecessary, that distract from that time. Thinking of sellers chained to their desks, constantly on Zoom, telephone, or other meetings. Constantly doing email and social outreach, is unrealistic and unreasonable. But before I go into…

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Using Magento 2 Extensions For Limited-Time Price Visibility

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In the fast-paced realm of e-commerce, where attention spans are fleeting and consumer choices abound, the art of capturing and retaining a customer’s attention has become a strategic imperative. One powerful tactic that has proven to be a game-changer is the implementation of limited-time price visibility. In this digital age, where online shoppers seek not…

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7 Reasons Your Small Business Is Losing Leads

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Lead loss is a significant hurdle for small businesses as it substantially influences overall success. This problem occurs when the potential leads generated by the business fail to convert into customers. In this guide, we explore the common reasons for lead loss in small businesses and proffer actionable methods to curtail this challenge. Inconsistent Branding…

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Foster an Innovative Business Culture With Creative Leadership

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Do you ever wonder why some companies become sought after by employees? They offer innovative and creative leadership. Innovation is a hallmark of a progressive and forward-thinking company. Those who embrace risk and innovation are perceived as more vibrant and dynamic, making them more enticing to high-caliber talent. Innovation opens doors for employee growth and…

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