Rick Herd

Rick Herd writes extensively about the latest marketing and social media trends and how they can help small and medium-sized businesses get the most bang for their buck in their online operations.



5-Step Checklist to Making Your Next Promo Email a Roaring Success

Marketing emails remain firmly among the most cost-effective ways to raise brand awareness and sales. However, they’re one of those techniques that are simple to learn but difficult to master. Too many marketers think about…