Jack Holt

Jack Holt is co-founder and CEO of Mattr. Mattr is easily accessible software that segments brands’ social audiences with personality analysis. Jack founded S3 Matching Technologies in 2001; tens of thousands of users, including Hewlett-Packard, the New York Stock Exchange, Proctor & Gamble, and others depend on these apps each day. Follow Jack on Twitter.


A Good Social Strategy Is 80 Percent Listening, 20 Percent Talking

Remember that old adage of great speakers, “know your audience”? You think of it before you make a toast, start an argument, or crack a joke. And you should think about it before you tweet,…