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Jack Holt

Jack Holt

Jack Holt

Jack Holt is co-founder and CEO of Mattr. Mattr is easily accessible software that segments brands’ social audiences with personality analysis. Jack founded S3 Matching Technologies in 2001; tens of thousands of users, including Hewlett-Packard, the New York Stock Exchange, Proctor & Gamble, and others depend on these apps each day. Follow Jack on Twitter.

A Good Social Strategy Is 80 Percent Listening, 20 Percent Talking

Jan 23, 2014 By Jack Holt

Remember that old adage of great speakers, “know your audience”? You think of it before you make a toast, start an argument, or crack a joke. And you should think about it before you tweet, too.   On social media, your company is always in front of its audience. That’s why knowing your company’s following […]

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