Compared to larger businesses, small business are usually not on a level playing field. But, with the advancements in technology the field is becoming more and more equal. Businesses that make connections between IT investments see an improvement in performance. Here are some technologies that you can get in order to help you not only solve small business problems, but also hopefully see an increase in revenue and productivity. These are some of the major IT solutions of 2014 that small businesses should have, or companies just beginning should invest in before starting up.
An amazing technology that has become much bigger in 2014 for both small and large businesses is cloud storage. Data is stored across multiple servers and often locations, keeping your companies computers free of large amounts of data that can fill up hard drives and make computers run slower. One of the best aspects of cloud storage is that if you have access to the internet, you can access your cloud and the data stored there from anywhere. Some major companies that provide cloud storage are Microsoft SkyDrive, Dropbox, and Amazon S3.
Web-based teleconferencing is a great way to stay in communication with employees, clients, and vendors that are in other cities or countries and is much less expensive than other options. Teleconferencing online doesn’t require special gear or excessive phone bills, and allows businesses to make video and speech connections. There are a large number of companies that small businesses can go through, including Adobe Connect, InterCall, and Infinite Conferencing. These sites can all help manage mobile and social networks as well as a meeting scheduler to help you keep track of your upcoming meetings so you can focus on other things.
One of the most important technologies that small businesses should be getting or already have in 2014 is analytics. These technologies help you determine how effective your marketing and social media is. Analytic technologies will also be able to determine how much traffic you are getting on your website and from where the traffic is coming, including search engines and social networks. There are a few different companies that provide analytics, including Google Analytics, GeckoBoard, and Crazy Egg, which shows a heat-map of where users are clicking.
Not only can mobile devices such as smartphones and tablets help make businesses more efficient, they can also help keep employees, clients, and vendors connected. There are plenty of apps that can help organize many users across multiple devices and help manage orders, work out delivery systems, and share calendars so everyone can see what is going on for everyone in the system, and production/shipping schedules.
But, one thing to remember is that security will be needed for these mobile apps in order to prevent thieves from accessing sensitive business data that is available on your mobile networks. Making sure that you develop security policies for mobile devices, encrypting the data, and making sure that software is up to date at all times can help with security. There are also many mobile security companies that can help you with protecting your data including Lookout, AirPatrol, AssetPoint, and many more.
As technology expands and changes, it helps small businesses get more of an equal footing with bigger companies and corporations. These innovative solutions help companies manage their networks, keep in contact, and protect their information. Implementing these IT solutions of 2014 will not only help give small businesses get a step up in the world, but can even lift them above larger businesses and make them better.
Author: Brett Chesney writes about the tech industry, marketing, and startups. In his free time he talks about Crossfit entirely too much.
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