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Home / Archives for Texting

Texting

Politicians Use Group Texting… Should You?

Oct 2, 2020 By Brian Mikes

This political season, we’re watching as Trump and Biden fight it out for the top office.  I don’t remember a more contentious political season in my life. But, I promise you no politics in this article, just cold hard facts. First I want to point out something amazing… Politicians all across the nation are using […]

Filed Under: Marketing Innovations Tagged With: Texting

How to Replace Email with Texting for Team Communications

Jan 27, 2020 By Matt Baglia

When seeking to better reach your company team members, consider strategically replacing emails with text communication. A recent study found that 60.8% of respondents ignore emails at work—that’s almost two thirds. Additionally, 30% of respondents indicated that they don’t check their email after they leave the office. If you’re looking to improve your company’s communication […]

Filed Under: Communication Tagged With: Communication, Email, Texting

How a Tennis Tournament Director Uses Text Message Marketing

Jan 10, 2020 By Brian Mikes

We recently had a chance to sit down and talk with Francis Rajotte. Francis is a Director of USTA tennis tournaments. He has found a way to use text message marketing to help grow his small business. Francis manages tennis tournaments for both juniors and adults for the United States Tennis Association (USTA) in Southern […]

Filed Under: Marketing Innovations Tagged With: Mobile, Texting

How a Fitness Instructor Uses Texting

Dec 11, 2019 By Brian Mikes

How would you use SMS Messaging in the fitness arena? Everyone needs exercise, right?  Right! This is nothing new, doctors have been saying it for years and now it is even trending. Well, Ana Ferris, owner of Baila Comigo Dance Fitness Studio, has found a way to get paid to exercise. Ana found a way […]

Filed Under: Marketing Plans Tagged With: Communication, Marketing, Mobile, Texting

What’s Better: SMS Messages or MMS Picture Messages?

Nov 7, 2019 By Brian Mikes

The other day, I got a great question from a Betwext Pro User, Dave. He’s been using SMS marketing for some time. He’s had great success using texting to drive customers back to his chain of Pubs. Check out the case study we did a few months back. How One Chain of Pubs Uses Text […]

Filed Under: Marketing Innovations Tagged With: Communication, Marketing, Mobile, Texting

Business Texting Etiquette You Never Want to Break

Oct 24, 2019 By Brian Mikes

As a business owner, you have countless ways to communicate with clients and prospects. Everyone has a particular preference for how they want to communicate! Some prefer to speak on the telephone. Others like to read an email. And many now prefer texting. Texting may be new, but it’s rapidly becoming the communication method of […]

Filed Under: Marketing Innovations Tagged With: Communication, Mobile, Texting

Is This the Most Important Part of Every Message?

Oct 15, 2019 By Brian Mikes

Today I want to highlight an important texting best practice… and it’s one that could save you a mountain sized headache. It’s 8 simple characters that you should include in every message you send. What are they? “Stop 2 End” Yep, it’s that simple. If you’ve been marketing in today’s digital age you know the […]

Filed Under: Marketing Innovations Tagged With: Communication, Legal Issues, Mobile, Texting

A 6% Reorder Rate from ONE Text Message!

Oct 8, 2019 By Brian Mikes

The Newest Coffee Delivery Technology – It’s CRAZY… I just came across this crazy news story about a MAJOR brand using texting to get customers to order more! Check it out… Illy, the famed Italian coffee company, started this last December communicating with customers via text message! What they did is dead simple. The company […]

Filed Under: Marketing Innovations Tagged With: Mobile, SMS, Texting

Text Marketing Basics: How to Create Great SMS Marketing Campaigns

Sep 17, 2019 By Brian Mikes

Did you know in 2017 more than 15 million texts were sent every minute of every day!  I’m sure that number will only climb in the next few years… This tells me one thing… texting is incredibly popular! So, if you’re a business owner or doing digital marketing, it means you need to use texting to […]

Filed Under: Marketing Innovations Tagged With: Mobile, Setting Goals, Texting

What Do You Think? Is Email Dead?

Aug 6, 2019 By Brian Mikes

Friends, a crazy thing happened in 1888… Yes, 1888… over 130 years ago. What happened? Sears launched its first catalogue. You could almost order anything from anywhere in the United States by postal mail. You could buy an entire HOUSE from the catalogue! At the time, it was so revolutionary that many people called for […]

Filed Under: Marketing Plans Tagged With: Email, Marketing, Texting

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