Don’t Forget Grants If You Need Early Seed Money

In the US, many entrepreneurs see grants as “free money,” since they are not loans and don’t have to be repaid. A grant is not an equity investment, so the entrepreneur doesn’t have to give up a stake in the company either. Typically they can be used to fund product development and commercialization that would otherwise require outside investors.
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Is the Ideal Entrepreneur Right Brain or Left Brain?

Traditionally, the majority of entrepreneurs have been logical thinkers, problem solvers, and pay attention to details. These are the stereotypical left-brain engineers. Yet I see a big shift from the knowledge age, with its left-brain foundation, to a critical focus today on visualization, creativity, relationships, and collaboration, which are more in the domain of right-brainers.
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8 Guidelines for Friends and Family Startup Funding

Friends and family will likely not expect the same level of sophistication on the business model and financials as a professional investor, but they do expect to see certain things. Here is a summary of some key items to think about as an entrepreneur before approaching friends, family, or even fools.
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A Founder’s First Key Decision is the Business Name

First things first – your startup needs a name! This may seem a silly and frivolous task, but it may be the most important decision you make. The name of your business has a tremendous impact on how customers and investors view you, and in today’s small world, it’s a world-wide decision.
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How to Size Your Marketing Budget for Funding

It’s not uncommon for me to see a startup business plan “mission” to be the “premier brand” for their product, yet their marketing budget in the financials is trivial. This combination will almost certainly get your plan tossed by potential investors.
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10 Top Traits of the Boss You Always Wanted

Everyone can recognize a great manager a mile away, so why is it so hard to find one? We all remember a few that are “legends in their own mind,” but that doesn’t do it. In fact, the clue here is that the view in your mind is the only one that matters, rather than the other way around.
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