Business Owners Optimistic as Economic Conditions Improve

What a difference a year makes. New research finds that small- and mid-sized business owners are increasingly optimistic as economic conditions improve and the prospects for their own businesses. According to PNC’s Spring 2024 Economic Outlook Survey, nearly 80% of business owners surveyed feel optimistic about conditions for their business over the next six months…

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Women Business Owners Lead with Passion and Optimism for Success

A group of four beautiful professional women hanging out on the rooftop.

Passion, collaboration and community are keys to running a successful business. That’s according to a recent survey of women business leaders as part of PNC’s bi-annual Economic Outlook Survey. Passion and personal satisfaction for their business or industry is a top factor women business leaders cited for starting and staying in business, with 43% of…

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