Actively Finding Customers

Somewhere along the line, the process of gaining customers became more about attracting customers rather than actively finding them. “Build it and they will come” is an awesome ideal for small businesses, but there comes a point when you’ll need to get your hands dirty and seek out some customers on your own.
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How to Hear the Customer Out in Three Easy Steps

There are some customers that just want to be heard. We all know the type—they aren’t so much upset with your company as they just want your company to hear them out. In fact, these types of customers are typically easier to handle than customers who are truly upset at your company.
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How to Be a Great Leader in Just Two Steps

When you start your own business, you have leadership thrust upon you, whether you’re ready for it or not, and I’ve seen plenty of people who have never even led a team, let alone a business, completely transform in taking on that responsibility and rise to the occasion.
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