Online Marketing

How to Target Millennials with Digital Marketing

Millennials (Generation Y), or the generation of people now 18 to 34 years old, represent the consumer market of the future. U.S. Millennials already account for an estimated $1.3 trillion in direct annual spending.

“Free” Websites: The Dirty Secrets You Need to Know

I have mixed feelings about the “free” websites you can get from a number of online places. On the one hand, I certainly see the appeal for a small business on a budget. Then again, I do know what goes into building a quality website. I know what it takes to get one ranked well.

10 Simple Tips to Double Your LinkedIn Connections

Sometimes the simplest tactics are forgotten that can make a big difference over time. With the majority of users having less than 500 connections these tips will provide the guidelines to take it beyond the 1,000 barrier.

10 Tips to Facebook Success

When trying to get audience attention for your company it is easy to fall into a few mistakes, but that’s not you! You want to make your company’s Facebook page unique and interesting, while also being on-par with trends.

New Pinterest Marketing Tool Can Do Wonders for Your Brand

Trending sites such as Facebook, Twitter, LinkedIn, and Pinterest are the top sources for connecting with and holding onto potential customers. The tricky part, though, is to find marketing tactics that work on each of these unique platforms.

How Much Should You Be Spending on SEO?

Along with the usual decisions regarding an SEO budget, many analysts and experts have been expressing a belief that those budgets are going to need to be increased in 2014. The reason behind this? SEO is becoming more competitive, meaning businesses need to spend more to keep up.

How B2B Businesses are Using Social Media in 2014

Social media facilitates customer acquisition and retention. A good social media marketing strategy promotes credibility and professionalism of the brand. It also offers tremendous potential for networking.

11 Tips to Double Your Twitter Followers

Twitter plays by its own rules. Increasing your Twitter followers does have some distinct benefits for business and brands. Here are three worth mentioning.

YouTube Continues to Fight Against Fake Views

YouTube, the biggest video sharing website, is bearing down on an issue that has been plaguing them in the recent years. From average users to big time companies, there is a growing trend of buying ‘fake views’ to inflate popularity of videos.

7 Small Food Businesses Making Waves on Social Media

Here are seven enterprising businesses in the food industry that’s at the top of their game, making a lot of ruckus online, and blazing the new normal on the social media front.

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