Why You Need the Right Mentors to Grow

It takes a lot to achieve success in the business world, and over time it has been proven that there are vital foundational elements that are unavoidable for all entrepreneurs. The motivation to establish an enterprise must always be backed by investing time and money, constantly seeking and implementing brilliant concepts, and having the determination…

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3 TED Talks Every Entrepreneur Needs to Watch

Being an entrepreneur isn’t easy. While you should always be doing industry research and working on the next phase of your hustle, sometimes you just want some inspiration to encourage you and get you in the right frame of mind. Find this inspiration with a TED Talk! By utilizing this excellent resource, you and your…

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How to Reach Your Potential in an Ever-Changing Workplace

Career progression used to be linear… Get a job, work hard, and make your way up the organizational hierarchy. Predefined structures determined a career path and tenure was reflected in a salary. Over the past few decades, the workplace has embarked on a new journey. Globalization has changed cultural expectations and technology has redefined roles,…

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Can You Name the Two Most Powerful Words for Business?

Here’s a puzzle where the answer come first. “Help me.” Over the years I have heard many stories from entrepreneurs, students, news reporters, even my children, all telling me that they could not get someone’s attention they wanted or needed until they used the words, “Help me.” The simple request is disarming, enlarging the object of the request…

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8 TED Talks to Watch When You’re Hiring New Employees

If you’re looking for inspiration for any reason, TED is a great place to start. With motivational and educational talks delivered by industry experts, it’s easy to go into an hours-long rabbit hole watching video after video. You may find yourself power posing at 2 am, wide awake after a 5-hour binge. What do TED…

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Load Up Your Bookshelf

I’ve been working in marketing and advertising since the mid-80s. When I started my career, I thought I had a lot to learn. It was nothing compared to what we all need to learn today. Technology is driving the rate of change, and even though it’s hard to believe, it’s going to get nothing but…

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Sales: Science or Art?

Recently, I read an article about sales being more science than art. Perhaps I was a little unfair in my comments, but the author’s premises were flawed. I think we want to see sales being more like science because of what we perceive as the predictability and certainty that seems to exist in science. We…

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4 Classes Every New Entrepreneur Should Take

Being a successful entrepreneur takes plenty of intelligence, creativity, and daring. For some, it’s a role that they seem born to play. For others, it’s an uphill climb full of bumps and bruises, each with its own corresponding lesson in business. Either way, the one thing that’s certain is that the journey of an entrepreneur…

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Giving Them the Answers

Let’s conduct a thought experiment. As one might do in experiments, imagine A/B testing. We’ll create an A group and a B group. The people in each group are identical in capabilities, backgrounds, experiences. Both groups are equally skilled and capable. Now we are going to give people a test. It’s around some complex issues.…

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