The LALA School of Marketing

Let’s focus not upon the process of marketing and positioning, but on you. How should you become the best marketer you can be, even if you are a first time entrepreneur or a seasoned CEO?
Read More

Training Staff is the Key to Success

Training is one of those things that managers frequently cut when dollars and resources are scarce. However, I believe regular training is so necessary if employees are to remain current and effective in their job requirements.
Read More

7 Lessons Learned from a Failed Business Partnership

Over the last two years, I’ve learned a lot about partnerships—what works, what doesn’t—and I wanted to pass on those lessons learned. These insights will be beneficial for you if you’re thinking about forming a business partnership, or if you’re already in a partnership.
Read More

Always Be Closing!

Closing starts long before the first call we ever make on the customer. It starts with identifying our sweet spot—what problems are we the best in the world at solving, who has those problems. It’s virtually impossible to close, at least successfully, if we aren’t focused on the right customers.
Read More

Certifications to Build Customer Service Skills and Careers

The experts at Software Advice, an online resource for customer service software buyers, recently compiled a summary of customer service certifications that can be obtained by service professionals. As is true with any profession in a highly competitive job market, certifications can give a job seeker an advantage over their competitors.
Read More

Stats and Rankings on Schools Teaching Entrepreneurship [Infographic]

Notice the huge increase in the number of institutions offering courses on entrepreneurship. The question it asks—can schools teach entrepreneurship—isn’t one to be answered with statistics and rankings. Of course that takes a qualitative answer, sifting through what elements business schools can teach and what elements business schools don’t teach.
Read More