Why You Need to Love Your Business

If you are running a business, you are certainly not alone. There are roughly 28 million people just like you across the country, doing everything in their power to provide their customers with the very best products and services in their respective industries.
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5 Essential Qualities of Effective Small Business Leaders

Small business owners and managers are oftentimes the most inspiring leaders around. These entrepreneurs typically don’t have the security that large companies do, meaning one small mistake could mean failure and bankruptcy. They also have to work carefully with extremely limited resources that are often stretched even thinner than they would be elsewhere.
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How to Stop Selling and Start Educating

I’ve just completed a workshop teaching branding to graphic design firms from Canada and the United States. As part of that training, confidence in selling is a crucial element in delivering branding to their customers.
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Learning to Teach

I’ve been writing about “teaching our customers” these days. Too often, what I see of teaching is a more advanced form of a pitch.
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