Local SEO: What is the 3-Pack? Why Does It Matter?

Looking to improve your local search ranking? If you’re a local business with a website, you need to know about the 3 pack. Getting in the coveted 3-pack will help you reach more local customers, stand out from your competitors and get more out of search engine marketing (in less time). The 3-pack (formally known…

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A Guide to Increasing Your Mobile App Downloads

You developed a stunning-looking, mobile app with lots of wonderful features. And guess what? It gets approved by Google and Apple app stores without much hassle. However, you still miss the bus when it comes to the number of app downloads. Why? Most probably, you failed on one or all of these aspects: Creating the…

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The Difference Between a Places Search & Organic Search

For the past few years Google has put a lot of emphasis into local search. In response to the growing desire for local information, Google has taken steps to improve local search for consumers and businesses. You have probably noticed when searching for local information the results are different; If not, don’t worry we’re going…

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6 Simple Ways to Make Google Analytics Work for You

Google Analytics is a powerful tool that businesses can use to track their online presence. In the hands of a proficient marketer, Google Analytics can work. However awesome the tool itself is it can only go so far. A lot of its utility comes down to user proficiency. While Google Analytics may seem intimidating and overwhelming…

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Why You Should Optimize Your Site for Mobile Users

We’ve been quite busy with clients to show our site much-needed love, but a mobile optimized site is underway! Here’s why you should optimize for mobile too! Ever wondered how much business you may be missing out on by having a website that is not at all optimized for mobile users? Let’s just say this—A…

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Content Distribution: The Secret War Between Tech Giants Rages On

As promotion and distribution becomes a more popular topic of discussion amongst content marketers, stalwart tech companies are figuring out ways to get their slice. You know them—Facebook, Twitter, LinkedIn, Google, Apple, etc. We’re not talking newsfeed posts, either. We’re talking full-on gatekeeper status of the content consumed and shared on the Internet, period. Take…

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Reasons to Use Bing Ads Instead of Google AdWords

Are you looking for an alternative to Google Adwords? Looking to get more out of your PPC budget? Today we’re looking at how Bing can be a worthwhile opportunity for your business and the reasons you might use Bing Ads Instead of Google Adwords. With cheaper cost per click & less competition on average, Bing…

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Creating Posts on Social Media: The Ultimate Guide

When it comes to creating posts on social media, there is no one size fits all solution. Every social network is different, comes with a different set of rules & a different set of expectations. If you’re looking for tips to creating a killer social media post, the guys at MyCleverAgency have put together this invaluable infographic,…

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Marketers: Are You Ready for In-App SEO?

Oh, what a thankless job it is to be a digital marketer. Just when you thought it was safe to take a break from your search engine optimization efforts, Google goes and reshuffles the SEO deck (they’re good at that), once again creating more work for the beleaguered MarTechie. This time the culprit is mobile.…

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Forget Link Building: Time to Embrace the Google Knowledge Vault

SEOs and marketers, you better hold on to your keyboards, because Google may be about to fundamentally restructure how its search engine goes about indexing web pages. If a team of Google researchers has their way, link profiling may become a thing of the past, replaced by a centralized, Google directed, proto-artificially intelligent algorithm that…

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