What’s Your Employment Brand?

Did you know your company has an employment brand? Whether by design or default (usually by default) every company has its own employment brand. I talk to many small business owners who tell me they have difficulty attracting and retaining the talent they need to grow their businesses.
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Training Staff is the Key to Success

Training is one of those things that managers frequently cut when dollars and resources are scarce. However, I believe regular training is so necessary if employees are to remain current and effective in their job requirements.
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Nepotism is Not a Good Policy

Many firms have had success hiring relatives of employees. That said however, I believe not employing family members really is the best policy for so many reasons. Hiring family members is just wrought with difficulty.
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