Posts Tagged ‘Culture’
“Over-Welcome” Your New Employees
A CEO friend of mine who manages her one hundred person remote workforce as a virtual company told me her story of how she welcomes new employees as she grows her firm. Strike that. She over-welcomes her new employees.
Read More 5 Tips for Creating a Company Culture That Connects with Your Sweet Spot Clients
An area of marketing that is often overlooked is how important it is to be mindful when creating a company culture. You don’t build a culture to make a sale. But the culture you build, if you’re very clear about your organization’s values and beliefs, can translate your company’s personality and attract right fit prospects. It can also reinforce your current customers’ buying decision.
Read More 4 Ways to Design Your Company for Maximum Creativity
Some companies just seem to have a magical ability to innovate. Over the past 25 years, Pixar Animation Studios has turned out hit after hit, with almost no duds (Cars 2 being the possible exception).
Read More Internal Customer Service
Most people—even I am guilty sometimes—worry only about how customers of the business (external customers) are treated and put little emphasis on how the staff serves one another or their vendors (internal customers).
Read More Agencies and the Culture of “Startup”
SEER is 12 years old this August. By definition, we’re probably no longer a startup, yet there is no other word that so accurately describes who we are.
Read More 3 Surprising Interview Questions You Should Ask Every Potential Employee
I became an entrepreneur because I wanted to have an impact in this world: to build something bigger than myself. But to do that, I need a great team to help me make better decisions and see through those blind spots.
Read More You Are Your Company’s Culture: Three Essential Qualities
Have you worked for any large corporations? Some are great to work for; others make employees feel more like the number on their security badge than the smiling face on the badge.
Read More 7 Ways to Encourage Knowledge Sharing Within Your Company
Sharing knowledge can be frightening for some people, especially if it is something new in an organization, so you can’t always count on it to just happen on its own.
Read More Zappos: A Business Model You Can Learn From
Zappos is known for shoes and a very liberal return policy, but I think every type of business can learn something from its unique corporate culture.
Read More Never Overlook the Importance of Communication
A strong business starts with strong communication. What are some of the things you can do to foster good communications in your small business?
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