10 Gracious Ways to Manage Angry Customers

At one time or another, I’ll bet your customer service has gone awry, no matter how much you work to avoid it. Whether mistakes are your fault or not, angry customers can get … well, pissed off! The key to marketing and branding success is how you (and your team) manage these blunders. Being gracious…

Read More

5 Tips for SMBs Embracing the New Google Ads

If you manage or invest in paid search advertising, then you’ve probably heard the news that Google has flipped the switch from AdWords to Google Ads. In turn, the platform has seen a lot of changes with its interface and overall toolkit. But don’t be discouraged. The new Google Ads is actually quite user-friendly, making…

Read More

Do These 3 Things to Grow Your Ecommerce Business the Right Way

Growth is generally good; it indicates you have a product worth buying, and that an increasing number of online users are hearing about your online store. Growth is the reason you invest time and money into various forms of marketing, both organic and paid. Chances are you’ve always dreamed of expanding your ecommerce empire—reaching more…

Read More

5 Inspiring Books That May Change Your Thinking About Life

Books are my guilty pleasure. I should be working but I am reading. I should be sleeping but I am still reading. I should be exercising but I have been lured again…… By the temptation to read. What do I love about books? Books provide insights into the distilled thoughts that are often decades in…

Read More

Top 5 Necessary Investments for Your SMB

When it comes to making investments in your small or midsized business (SMB), you know you need to spend wisely. After all, you’ve only got so much cash on hand. As the marketplace evolves, though, you may not be sure where to put those hard-earned dollars. Here are five necessary investments most SMBs should consider.…

Read More

Startups: From the Basement to a Shared Office Space

One of the first indications a startup is growing is when the business moves from the basement into an office. What we call startups today were some of the earliest businesses to explore “shared office space” because often they could not stay in the home but also couldn’t afford traditional office space, so often they…

Read More

6 Guidelines for Proper Responses to Investor Queries

Entrepreneurs looking for investor funding often fail to realize that all money comes with strings. For example, if you have watched the Shark Tank TV series, you probably noticed that the Sharks always ask the entrepreneurs for their intended “use of funds.” Those who respond with one of the wrong answers, such as “I want…

Read More

7 Apps for Managing and Growing Your Small Business

Businesses today come in all shapes and sizes… Some are brick-and-mortar organizations, with everyone working in-house. Others employ remote workers from all over the world. But regardless of how your business operates, it’s imperative that you communicate clearly… manage workers, projects, and routine tasks effectively… and keep everything organized and running smoothly. For that, you need…

Read More

7 Growth Hacking Strategies for a Successful Real Estate Business

In today’s tech-driven world, a lot of businesses in the real estate industry are taking advantage of the enormous benefits of growth hacking—a concept used to explain tech innovation for more powerful marketing. Small businesses use some growth hacking strategies to find the most effective method for enhancing lead generation and conversion. In this write-up,…

Read More