Can the Sharing Economy Boost Happiness?
The sharing economy makes it possible for you to live a great lifestyle without owning the things you have the desire to use. Although the status of the American economy is thriving, the cost of living seems to be outpacing wage growth. In efforts to maintain a middle-class lifestyle when the economic times are tough,…
Read MoreWhere’s Your Team Playbook?
This one comes straight from football. From experience and from information about the competition, a coach creates a playbook that contains detailed plans for actions or plays that the entire team must know without question and execute without pause in order to win games and advance toward the playoffs. But you know that of course.…
Read MoreAre You the Salesperson Creating Value for Your Customer?
I was talking to a team of sales people about engaging their customers with insight and getting them to think about their businesses in different ways. They happened to sell supply chain management software. The software, like most other supply chain software solutions enabled their customers to better understand and manage inventory, orders, quality, scheduling…
Read More7 Ways to Influencer Marketing Success
The digital marketing field has been so impactful in the business industry that it has essentially become a necessary tool for success. This also stems from the fact that digital marketing itself has grown into smaller areas and marketing strategies. Of these smaller strategies, influencer marketing is arguably the most effective method. Without a doubt,…
Read More4 Tips for Creating 2-Way Dialogue with All-Hands Meetings
From eye-rolls visible in an open-plan office to sizeable groans behind closed doors, the announcement of an all-hands meeting doesn’t always receive the response you want. In reality, they might be the opposite of what you expect. In your mind, your prepared speech may be award-winning (if such an awards show existed—and you believe it…
Read More10 Innovation Myths for New Venture Founders to Avoid
Most people think innovation is all about ideas, when in fact it is more about delivery, people, and process. Entrepreneurs looking to innovate need to understand the execution challenge if they expect their startup to carve out a profitable niche in the marketplace, and keep innovating to build and maintain a sustainable competitive advantage. Everyone…
Read MoreTrends in Content Marketing
Content marketing is not new. It has its origins back in the late 1800s, but for most of us, it became apparent during the infomercial era. There have always been trends in content marketing. If you’re 40+, you might remember the Tony Robbins infomercials. They were thirty minutes of TV programming that was a blend…
Read MoreMake Sure to Consider These Common Expenses When Preparing Your Startup
You’re almost ready to start your new business. You and your partners have come up with a killer idea for a company that you know your clients are going to love. You’ve even thought about what you’re going to name your brand, and how you can improve your chances of getting your product or service…
Read MoreWhen to Follow Franchise Trends and When to Avoid Them
A quick internet search of “franchise trends” will turn up hundreds of results about the “next big thing” in the world of franchising. Is it a good idea for you to jump on those trends? In addition to the types of franchises on the rise, business models and funding sources are also subject to trends.…
Read More5 Steps for Choosing the Right Construction Payroll Provider
There is no question that payroll is one of the most important aspects of a construction business that needs to be managed effectively. The sheer size of construction projects, as well as a slew of tax regulations, make construction payroll a complex process. Plus, with a large workforce, payroll can be time-consuming and stressful. A…
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