Fran Tarkenton

Fran Tarkenton

Fran Tarkenton is an entrepreneur and NFL Hall of Famer, and the founder of Tarkenton Companies. Fran has always had a passion for small business, and has started more than 20 businesses since retiring from the NFL. His efforts to provide knowledge and tools to small business have been a full time undertaking since 1996, and he is the driving force behind GoSmallBiz.com, ExecTeam.com and BizCoursesOnDemand.com. These sites all grew from Fran's desire to help fellow entrepreneurs gain access to the tools and information they need to grow and compete in the modern economy. You can see more about what Fran is doing at http://www.tarkenton.com, follow him on Twitter @Fran_Tarkenton, or connect with him on Google +.
Wednesday, 26 November 2014 00:00

Adjusting Your Marketing Focus

When you started your business, you entered the marketplace ready to solve a specific problem. It's the whole point of any business, really — to help people by providing a solution to a someone's problem.
If football taught me anything about business, it's that you win the game one play at a time. It's an analogy I've used in the past. As a small business owner and entrepreneur, I face many of the same challenges I did on the field and I use similar strategies for tackling them.
When you hear the word "entrepreneur," what immediately comes to mind? If you're like most people, you're probably picturing a recent college graduate who's a bit disheveled, brilliant, and obsessed with earning a six-figure income by age thirty.
I failed. As a quarterback for the Minnesota Vikings, I failed three times—first against the Miami Dolphins, then against the Pittsburgh Steelers and finally against the Oakland Raiders. Three Super Bowls played, but not a championship ring in sight.
Page 1 of 10

SmallBizClub Contributors

Follow SmallBizClub writers, people, places, companies and organizations that interest you!