b. Which roles are you covering because you don’t feel you can afford to hire someone else to take them on?
c. Which ones can you let go of, allowing someone else to manage them NOW?
4. Before we move on, let’s consider something about small business owners. Many of us use glue when we put those hats on. It’s difficult to allow anyone else to take on even the smallest tasks. This business is our passion. We want it to succeed, and if we trust a task to someone else and they fail, our business suffers. But think of this: If you’re distracted by the pile of bills next to your desk and the blog you’re trying to write, you’re not focusing on your customer. You may be making unwise decisions about spending your carefully budgeted money on marketing campaigns that don’t fit your strategy because you’re too stressed to take the time to stop and think. Your success depends on careful planning, on allowing others to take on tasks. Will they be perfect? No. But neither are you, especially when you’re distracted. If you hire carefully and take the time to train wisely, mistakes will be minimal. And you can concentrate on those tasks that truly require YOU. Now go through that pile again and see if you can move more hats from PILE A to PILE B or C.
8. Remember if you’re distracted by too many tasks, if you’re tired because you’re doing too much, if you’re feeling guilty because your business is taking you away from your family, there is no way you can succeed at any of your roles. Engaging resources allows you to be successful at the roles you choose to keep.
Now that you’ve reduced your hats, be careful not to add any new ones. You probably suspected, as wise business owners, that Mr. Spats, with his one head and 21 hats, would sell 20 hats to Mr. Smeds with his 21 heads and only one hat. That would balance so nicely. A nice 21 hats for the 21-head guy and 1 hat for the 1-head guy. No. Turns out, in true Shel Silverstein style, Mr. Spats bought Mr. Smeds’s hat!
Reducing the number of roles you manage allows you to focus on the passion of your business, which is the only way to succeed. So you can leave your hat on, baby. Just make sure it’s the right hat.