The Factors Behind the SEO Secret Sauce

Written by 
the-factors-behind-the-seo-secret-sauceWhen it comes to SEO, it's important to optimize your presence on and off your site. There are a number of things that can influence your ranking. Check out this great infographic from Ben Norman, as he breaks down the best practices behind the Secret Sauce of SEO. Check out the Key Takeaways behind the Secret Sauce
 
Use Relevant Keywords
 
Map out the key terms you want to optimize for. Use the relevant terms in the: title head, meta description, heading tag.
 
Publish Great Content
 
Companies with blogs get 55% more web traffic. Make sure your content is likable and shareable. People share content they like.
 
Technology Matters
 
Use a tool like Moz or Raven Tools to analyze your site performance. Make sure you have an XML sitemap, optimize for robots, have a site with optimal speed.
 
Social Media is Important
 
67% of internet users are using social media. Social activity means more folks linking back to your site. When thinking about social, don't forget about Google+.
 
Checkout the great infographic below for more details.
 
SEO-Rankings-Infographic-575px.jpg
 
This article was originally published by DigiShopGirl
Katya Constantine

Katya Constantine is a seasoned marketer with over 10 years of online marketing experience. She has developed a well-credentialed background in marketing for large online brands, having significantly increased online performance at several large web properties. Katya also has a deep background in email and multi-channel marketing. Most recently, she was at Expedia and Amazon, leading projects ranging from behavior-based programs to increasing customer acquisition and conversion with great success. Katya is the founder of DigiShopGirl Media. Currently, she advises several ventures with their online marketing. She also contributes to several blogs and publications and readers worldwide regularly read her blog, DigiShopGirl Media Blog. Follow Katya on Twitter: @digishopgirl

Website: www.digishopgirl.com/
TA-320-1
300x250 grow

Marketing Innovations

10 Marketing Psychological Studies for the DIY Entrepreneur

Have you ever stopped to consider what motivates your audience to click, share, favorite, and purchase from you? Ever since high school, I've been enamored with how we act and interact as humans. Read more...

Are You Minding Your Packaging?

The smartest brands know that having an awesome product/service is important, but how you present that awesome product or service matters, too. Read more...

Marketing Plans

How Apartment Owners Can Use a Marketing Service

Some businesses still do not understand why they should be actively marketing online beyond their web presence. An apartment rental is one industry that may feel that way. Read more...

How Branding and Sales Promotion Are Not Interchangeable

If I may be so humble to speak for those those of us who specialize in branding, a brand could replace the word "reputation." How a customer perceives you, your town, your product, experience, or organization, etc., is your brand. Read more...

Franchise Center

The Franchise Supply Chain

When you think about your franchise investment, you may see yourself welcoming customers into your franchise or relaxing on the boat your franchise business will buy you. You should also be thinking about your supply chain. Read more...

Video Vault

Marketing Help from Your Vendors

As a small business owner, you’re always looking for every marketing edge you can find. You need to make your... Read more