How to Harness Your Mindful Brand

For many people who have businesses, the only awareness they have of their brand is what other people tell them. Other people's experiences. Mindful...

5 Uncommon Personal Branding Tips for Success

Given the fast-paced digital world that we live in today, it is absolutely essential to have a personal brand. However, just having a personal...

How Important is a Logo to Your Business?

You see them everywhere, as you commute to work in a morning, when you go to the gym, when you take the kids to...

Why Small Businesses Should Absolutely Do Their Own PR

PR isn’t usually something many small businesses focus on nowadays. It may be because it’s often thought of as something handled by an external...

The Secret to Writing Killer Small Business Taglines

We devote a lot of space here presenting a wide range of marketing plans and sometimes they can be very involved and demand a...

What is an Authentic Brand and Why Should You Care?

Authenticity is important to your brand, whether you represent a small-medium business, nonprofit organization, or yourself as an individual. It’s more than a buzzword says...

What Kind of Branding Sticks?

What kind of branding sticks? There have been some shifts in how brands are perceived as of late. The change has been triggered by the...

Why Small Businesses Should Pre-Launch

I’ve operated a small women’s clothing boutique for a year-and-a-half and there is one thing I wish I knew before I went live with...

5 Free and Easy Ways to Promote Your Small Business Today

Twenty minutes. That’s all you need. Ten minutes to read this blog. Ten minutes to carry out one of the five actions below. Time: twenty minutes. Cost: zero. Not...

Branding Your Business? 6 Tips to Make an Impact

Your business brand is the message you send to potential customers. People form an impression based on aspects such as your social media posts,...

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