Making Your Business Official

How to Be a Great Product Manager

There are good product managers, and then there are great product managers. What’s the difference? Both good and great product managers (PMs) are more than competent when it comes to the basics, but our research…

5 Expert Tips for Trademarking Your Startup

“Why join the navy if you can be a pirate?” – Steve Jobs A startup could be considered a simple belief—a belief that you have a new product or service that is going to revolutionize…

How to Validate Your Innovative Product as a Business

In my experience with technical entrepreneurs, they work hard on creating an innovative product and elegant solution, and assume that customers will flock to them (“if we build it, they will come”). The reality is…

7 Plan Elements That Separate Businesses from Hobbies

Unless you are a serial entrepreneur with a string of successes behind you, you need a business plan to convince investors that you can build a business out of the dream that has been driving…

5 Secrets of Creating a Great Business Team

My favorite five secrets of a great business team? This list came to me first as an answer to the question how do you build a great business team on Quora.  These five points aren’t something from…

Trademark Ownership Strategy

I’ve stressed the importance of trademarks on many occasions. In short, owning (and controlling) the brand name is essential on the journey of franchising. It’s one of the many reasons that California cannabis companies can’t franchise….

Do I Need a Business License? Here’s How to Find Out

America loves small business. As a society, we lionize startups and entrepreneurs. And the United States has one of the world’s most business-friendly governments, with less red tape and more flexibility than most industrialized countries….

12 Unspoken Rules for Creating Catchy Business Names

A name that sticks is a name that will win. With so much competition in almost every industry, it is difficult for upcoming businesses to get recognized. Naming is one way to do that, as…

8 Ways the Maker Movement Turns Ideas into Businesses

In case you haven’t noticed it, the rapid evolution of do-it-yourself (DIY) facilities for developers, including 3-D printers, SketchUp and makerspaces such as TechShop, have scaled down the cost of prototypes and hardware design by an order of…

What’s in a Name? 7 Things to Consider When Naming Your Brand

Shakespeare was right to question – what’s in a name? As it turns out, a name can represent a lot about an entity. Choosing the right name for your company is an important step within every brand…

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