6 Easy Steps to Boost Your Website Traffic

Your website is a direct reflection of your company and your brand. In highly competitive industries it is important to market your website in...

5 Places to Focus Your SEO Budget for Cost Effectiveness

For small businesses, getting exposure on search engines is a very costly objective. Typically, a small business will invest time and effort and if...

3 Places to Find Content Writers

If you're building a blog, or blogging to support a business, you know that you need content. Lots of content. How do you crank out post after post and still keep your business cranking?

3 Small Businesses Doing Big Things with Social Media

I really want to dive into what trends I see in marketing and how to continue to properly tell your story in a noisy, social and quickly changing world. In this first post, I analyzed a few small businesses and the content they are posting on social networks.

Social Media Magic: How to Build a Powerful Marketing Campaign

The ultimate goal of developing a social media marketing campaign should be to connect with prospective and existing customers on a personal level. To...

Content Distribution and Promotion for Audience Acquisition

There’s lots of different ways you can promote and distribute content. That said, not every channel is ideal for every type of content asset...

SEO Checklist for Small Business

SEO involves a lot of “stuff.” Some of it is essential, and some of it … not so much. Here is a quick checklist...

Are Instagram Branding Strategies Worth Your Time and Effort?

If you are going to ignore Instagram, do so at your own peril. From the time Facebook acquired it in 2012, Instagram has exploded...

Why Long-Tail Keywords?

As an inbound marketer, your main goal is to get found by the customer. Within reason, you should do whatever you can to increase your visibility or ranking on Google.

Does Your Online Community Care?

Does your online community care? One of these three thoughts instantly crossed your mind. It was either: I don't have an online community Of course, they...

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